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Over the Counter

Podcast: A Blind Couple Inspires a Veteran Jeweler to Look At Jewelry Design in a New Way

It was one of the most unusual, and meaningful, sales he had ever made.

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IN HIS popular podcast series Over the Counter, fourth-generation jeweler Kyle Bullock of Bullock’s Jewelry in Roswell, NM tells the stories of inspirational and/or memorable jewelry sales.

In this episode, Kyle tells the story one of the most unusual, and meaningful, sales ever made by Jim Saylor of Jim Saylor Jewelers in Kauai, HI. The item sold? A custom engagement ring … for a blind couple. How did this veteran jeweler, who had designed thousands of rings prior to this, change his creative process to serve a client who would never see the final work? And what did this particular sale end up meaning to him?

Discover the answers in this episode of Over the Counter.

Would you like Kyle to tell your story? Email him at kylerbullock@gmail.com.

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You Wouldn’t Cut Your Own Hair. Why Run Your Own Retirement Sale?

After being in business for over a quarter of a century, Wayne Reid, owner of Wayne Jewelers in Wayne, Pennsylvania, decided it was time for a little “me time.” He says, “I’ve reached a point in my life where it’s time to slow down, enjoy a lot of things outside of the jewelry industry. It just seemed to be the right time.” He chose Wilkerson to handle his retirement sale because of their reputation and results. With financial goals exceeded, Reid says he made the right choice selecting Wilkerson to handle the sale. “They made every effort to push our jewelry to the forefront of the showcases,” he says, lauding Wilkerson for their finesse and expertise. Would he recommend them to other jewelers who want to make room for new merchandise, expand their business or like him, decide to call it a day? Absolutely he says, equating trying to do this kind of sale with cutting your own hair. “The results are going to happen but not as well as if you have a professional like Wilkerson do the job for you.”

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