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Over the Counter

Podcast: Against the Odds, a High School Student Fights to Keep the Family Jewelry Store Alive

His father died of cancer. He had no choice but to step up and take on the responsibility.

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“WHO DOESN’T LOVE a good underdog story?” asks Kyle Bullock at the start of the latest episode of Over the Counter.

We absolutely agree. That’s why we think you’ll love this particular underdog tale — of a 17-year-old high-school student who had to step up and run his family’s struggling jewelry store after his father died of cancer.

Learn the identity of this very special jeweler, and hear his story, in this month’s podcast.

Also, don’t miss the bonus episode in which Kyle talks with Andrea Hill of Hill Management, a jewelry industry management consultant, about what jewelers most need to do (and how they need to think) when facing the toughest of times.

Kyle Bullock is a fourth-generation jeweler who manages Bullock's Jewelry in Roswell, NM. He is also a best selling author, speaker and performer, and small business coach. To contact him, email him at [email protected].

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Put Your Trust in Wilkerson

To do business successfully with anyone, you need a certain “comfort level.” That’s something that Phillips Pitts, owner of two Parris Jewelers stores in Hattiesburg, Miss., said he felt immediately when he first talked to Wilkerson’s Rick Hayes. He was just about to launch an anniversary sale. And he chose Wilkerson to handle all the details — from the marketing to the sales floor. “Rick cared what was going to happen to Parris Jewelers,” says Pitts. “Not just during the sale but after the sale.” Would he recommend Wilkerson to other jewelers contemplating a large-scale sale? Absolutely, says Pitts, who says the results “exceeded their expectations.” His trust in Wilkerson has only grown after the numbers came in. “They were interested in me fulfilling and what I need to fulfill to make my company better.”

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