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Poll: What One Word Best Describes a ‘Cool Jewelry Store’ to You?

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Published

on

Take our poll.

Every jeweler wants to operate a cool business, but what does that really mean?

Perhaps your definition of a cool store is one that makes huge profits. Or maybe it has more to do with atmosphere, customer satisfaction, or unique offerings.  

We’d love to know: What one word best describes a “cool jewelry store” to you?

Take our poll and be sure to follow us on Twitter. Also, be on the look our for our big America’s Coolest Stores reveal, coming very soon!

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Wilkerson Testimonials | Zadok Master Jewelers

Stick to the Program — And Watch Your Sales Grow

When Zadok Master Jewelers in Houston, Texas, decided to move to a new location (they’d been in the same one for the 45 years they’d been in business), they called Wilkerson to run a moving sale. The results, says seventh-generation jeweler Jonathan Zadok, were “off the charts” in terms of traffic and sales. Why? They took Wilkerson’s advice and stuck to the company’s marketing program, which included sign twirlers — something Jonathan Zadok had never used before. He says a number of very wealthy customers came in because of them. “They said, ‘I loved your sign twirlers and here’s my credit card for $20,000.’ There’s no way we could have done that on our own,” says Zadok. “Without Wilkerson, the sale never, ever would have come close to what it did.”

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Poll: What One Word Best Describes a ‘Cool Jewelry Store’ to You?

mm

Published

on

Take our poll.

Every jeweler wants to operate a cool business, but what does that really mean?

Perhaps your definition of a cool store is one that makes huge profits. Or maybe it has more to do with atmosphere, customer satisfaction, or unique offerings.  

We’d love to know: What one word best describes a “cool jewelry store” to you?

Take our poll and be sure to follow us on Twitter. Also, be on the look our for our big America’s Coolest Stores reveal, coming very soon!

Advertisement

SPONSORED VIDEO

Wilkerson Testimonials | Zadok Master Jewelers

Stick to the Program — And Watch Your Sales Grow

When Zadok Master Jewelers in Houston, Texas, decided to move to a new location (they’d been in the same one for the 45 years they’d been in business), they called Wilkerson to run a moving sale. The results, says seventh-generation jeweler Jonathan Zadok, were “off the charts” in terms of traffic and sales. Why? They took Wilkerson’s advice and stuck to the company’s marketing program, which included sign twirlers — something Jonathan Zadok had never used before. He says a number of very wealthy customers came in because of them. “They said, ‘I loved your sign twirlers and here’s my credit card for $20,000.’ There’s no way we could have done that on our own,” says Zadok. “Without Wilkerson, the sale never, ever would have come close to what it did.”

Promoted Headlines

Most Popular