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Poll: Which of the ‘Big Three’ Colored Gemstones is Most Popular in Your Store?




Take our poll.

No one can deny the beauty of gemstones such as rubies, sapphires and emeralds — their vivid colors are just too spectacular to ignore.

And while many jewelry stores focus on diamonds, colored gemstones can be big sellers, too.

Which of the “Big Three” colored gemstones is most popular in your store?

Take our poll and be sure to follow us on Twitter!

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Wilkerson Testimonials

Downsizing? Wilkerson Is Here to Help

Orin Mazzoni, Jr., the owner of Orin Jewelers in Garden City and Northville, Michigan, decided it was time to downsize. With two locations and an eye on the future, Mazzoni asked Wilkerson to take the lead on closing the Garden City store. Mazzoni met Wilkerson’s Rick Hayes some years back, he says, and once he made up his mind to consolidate, he and Hayes “set up a timeline” for the sale. Despite the pandemic, Mazzoni says the everything went smoothly. “Many days, we had lines of people waiting to get in,” he says, adding that Wilkerson’s professionalism made it all worthwhile. “Whenever you do an event like this, you think, ‘I’ve been doing this my whole life. Do I really need to pay someone to do it for me?’ But then I realized, these guys are the pros and we need to move forward with them.”

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