Press Releases

Pure Grown Diamonds Launches Its First Bridal Jewelry Collection

Published

6 years ago

December 1, 2017

INSTORE Staff

(PRESS RELEASE) ISELIN, NJ – Pure Grown Diamonds announces its first bridal jewelry collection across 300 retail stores in the U.S.

Pure Grown Diamond’s bridal collection consists of distinct pieces using its Type IIa diamond in a variety of shapes and styles.

“Pure Grown Diamonds have been an excellent partner and addition to our company,” said Allen Easterling, chief sales officer at Jensen Jewelers. “We have successfully sold their diamonds for over a year, so it was an easy decision to add their finished bridal jewelry to our selection.”

Pure Grown Diamond’s newest bridal collection signifies its expansion of pure grown diamonds categories. Additionally, its new collection gives its retailers, large and small, a plethora of choices.

“We pride ourselves in creating sustainable, eco-friendly diamonds of the future,” said Suraj Mehta, director of Pure Grown Diamonds. “We are thrilled to continue to support our retailers and introduce our first-ever collection of unique, quality pieces for brides to wear on their special day and for years to come.”

Pure Grown Diamonds will continue to evolve and expand its bridal jewelry category, offering new collections next year.

Pure Grown Diamonds Launches Its First Bridal Jewelry Collection

click to Comment(Comment)

Up Next

MGJ Conference Set for May 18-20

Don't Miss

JCK Las Vegas Announces Global Gemstone Neighborhood for 2019

When There’s No Succession Plan, Call Wilkerson

Bob Wesley, owner of Robert C. Wesley Jewelers in Scottsdale, Ariz., was a third-generation jeweler. When it was time to enjoy life on the other side of the counter, he weighed his options. His lease was nearing renewal time and with no succession plan, he decided it was time to call Wilkerson. There was plenty of inventory to sell and at first, says Wesley, he thought he might try to manage a sale himself. But he’s glad he didn’t. “There’s no way I could have done this as well as Wilkerson,” he says. Wilkerson took responsibility for the entire event, with every detail — from advertising to accounting — done, dusted and managed by the Wilkerson team. “It’s the complete package,” he says of the Wilkerson method of helping jewelers to easily go on to the next phase of their lives. “There’s no way any retailer can duplicate what they’ve done.”