Roar to Action

Published

16 years ago

January 6, 2009

Get 2009 off to a rousing start by following our to-do list of 100 things … plus three more.

There’s nothing like starting off a new year with a dose of rip-roaring action. And our lead story this month, 100 Things To Do Right Now, packs more action than the entire Bourne trilogy combined.

Overstatement? OK, guilty. But if you want to get your business year off to a butt-kicking start, this feature is where you should begin. And while you’re doing as many of the 100 things as you possibly can, here’s a few more to add to the list:

101. Sign up for INSTORE’s Brain Squad. Besides the incredible pleasure of seeing your name plastered all over our magazine, you’ll spend valuable time thinking about key aspects of your business and see how some of America’s hardest-working store owners address the same issues. All that and you get a free T-shirt too! (We’ve even got a cool new design for 2009.)

102. Fill out your subscription card for a free one-year subscription to INSTORE. Just do it right now while we’re talking about it. (Waiting … waiting.) Done? See, that’s one action down. Only 102 left.

103. Consider, seriously, attending THE INSTORE SHOW, “The Smart Jewelry Show,” in Chicago from April 19-21. It’s the first major national trade show designed from the ground up to help you buy right, sell faster and market more effectively. Plus, we think it’s going to be a lot of fun. Learn more about the show in our special supplement enclosed as Part II of this month’s issue. If you like what you see, there’s a registration form inside the supplement as well as online at theinstoreshow.com. See you there!

Wishing you the very best business …
David Squires
ASSOCIATE PUBLISHER
dsquires@instoremag.com

Looking for a Seamless Sale? Call Wilkerson

After almost 60 years in business, Breakiron Jewelers in Erie, Pennsylvania, was closing its doors. And the store’s owner, Linda Breakiron, was ready for it. She had run the store as its sole owner since the beginning of the millennium and was looking forward to a change. Of course, she called Wilkerson. Breakiron talked to other jewelers who had used Wilkerson and was satisfied with their response. “They always had positive feedback,” she recalls. With the sales, marketing and even additional inventory that Wilkerson provided, Breakiron insists she could never have accomplished her going-out-of-business sale without Wilkerson’s help. She’s now ready for the journey ahead, but looking back, she’d be sure to recommend Wilkerson. “They just made the whole process very seamless.”