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David Squires

Roar to Action



Get 2009 off to a rousing start by following our to-do list of 100 things … plus three more.


There’s nothing like starting off a new year with a dose of rip-roaring action. And our lead story this month, 100 Things To Do Right Now, packs more action than the entire Bourne trilogy combined. 
Overstatement? OK, guilty. But if you want to get your business year off to a butt-kicking start, this feature is where you should begin. And while you’re doing as many of the 100 things as you possibly can, here’s a few more to add to the list: 
101. Sign up for INSTORE’s Brain Squad. Besides the incredible pleasure of seeing your name plastered all over our magazine, you’ll spend valuable time thinking about key aspects of your business and see how some of America’s hardest-working store owners address the same issues. All that and you get a free T-shirt too! (We’ve even got a cool new design for 2009.) 
102. Fill out your subscription card for a free one-year subscription to INSTORE. Just do it right now while we’re talking about it. (Waiting … waiting.) Done? See, that’s one action down. Only 102 left. 
103. Consider, seriously, attending THE INSTORE SHOW, “The Smart Jewelry Show,” in Chicago from April 19-21. It’s the first major national trade show designed from the ground up to help you buy right, sell faster and market more effectively. Plus, we think it’s going to be a lot of fun. Learn more about the show in our special supplement enclosed as Part II of this month’s issue. If you like what you see, there’s a registration form inside the supplement as well as online at See you there! 
Wishing you the very best business … 
David Squires 
[email protected]



Wilkerson Testimonials

Wilkerson Helped This Jeweler to Navigate His Retirement Sale Despite a Pandemic

Hosting a going-out-of-business sale when the coronavirus pandemic hit wasn’t a part of Bob Smith’s game plan for his retirement. Smith, the owner of E.M. Smith Jewelers in Chillicothe, Ohio, says the governor closed the state mid-way through. But Smith chose Wilkerson, and Wilkerson handled it like a champ, says Smith. And when it was time for the state to reopen, the sale continued like nothing had ever happened. “I’d recommend Wilkerson,” he says. “They do business the way we do business.”

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