Sales Truths : Great Ideas Always Seem to Come After Midnight

Published

12 years ago

January 22, 2014

Dave Richardson

Sales Truths : Great Ideas Always Seem to Come After Midnight

BY DAVID RICHARDSON

Published in the February 2014 issue.

WHY IT IS TRUE: It’s 3 a.m., you are sound asleep, and suddenly you are hit with a brilliant idea. The more you roll around in your mind, the better it seems to get. You commit yourself to remembering it, and immediately store the masterpiece in your memory. Awakening the next morning you not only can’t remember what the idea was, you can’t even recall that you had one in the first place!

PLAN OF ACTION: Place a pen and a pad of paper on the nightstand. Turn on the light, and jot down a few notes. Don’t want to turn on the light? Grab a voice recorder or your phone and briefly record your idea. Don’t want to risk awakening your partner? Duck under the covers and speak softly. Uh-oh … your partner wakes up. Not to worry, remind them of your brilliance, continue to record your idea, and fall back into never-never land. — DAVE RICHARDSON

Exceeding Every Expectation: How Wilkerson Helped d’Original Jewelers Achieve an Outstanding Retirement Sale

When David Rees decided to retire after 34 years of serving Bellevue, Washington’s Eastside, he and his wife knew their exit from d’Original Jewelers needed to honor their decades-long commitment to customers while meeting their financial goals. Since opening in 1990, David had built a reputation as one of the area’s most trusted names for diamonds, custom jewelry, and repairs. Understanding that a successful retirement sale requires more than just discounting merchandise, David chose Wilkerson to manage his transition. What impressed him most was their attention to detail, particularly in accounting and sales projections. The results far exceeded his expectations — the sale significantly outperformed projections, delivering exceptional financial results that surpassed his retirement goals. “They were always there for support. If we needed anything, they were able to accomplish that,” David shares. For jewelers contemplating retirement, David’s experience demonstrates Wilkerson’s proven ability to deliver outstanding results while providing comprehensive support throughout the entire process. His recommendation? “100% yes.”