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Sales Truths : Never Go Anywhere Without Your Business Card!

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Sales Truths : Never Go Anywhere Without Your Business Card!

Sales Truths : Never Go Anywhere Without Your Business Card!

BY DAVID RICHARDSON

Sales Truths : Never Go Anywhere Without Your Business Card!

Published in the February 2013 issue.

WHY IT IS TRUE: Your business card (potentially) identifies who you are, what you do, where you are located and how you can be contacted. A well constructed business card may very well be retained by its recipient for current or future reference. Information scribbled on a scrap of paper will quickly be lost in the pocket or purse of a prospect who may be seriously interested in your services.

PLAN OF ACTION: 5 Your business card (potentially) identifies who you are, what you do, where you are located and how you can be contacted. A well constructed business card may very well be retained by its recipient for current or future reference. Information scribbled on a scrap of paper will quickly be lost in the pocket or purse of a prospect who may be seriously interested in your services. Plan of action 5 You are a — DAVE RICHARDSON

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This Third-Generation Jeweler Was Ready for Retirement. He Called Wilkerson

Retirement is never easy, especially when it means the end to a business that was founded in 1884. But for Laura and Sam Sipe, it was time to put their own needs first. They decided to close J.C. Sipe Jewelers, one of Indianapolis’ most trusted names in fine jewelry, and call Wilkerson. “Laura and I decided the conditions were right,” says Sam. Wilkerson handled every detail in their going-out-of-business sale, from marketing to manning the sales floor. “The main goal was to sell our existing inventory that’s all paid for and turn that into cash for our retirement,” says Sam. “It’s been very, very productive.” Would they recommend Wilkerson to other jewelers who want to enjoy their golden years? Absolutely! “Call Wilkerson,” says Laura. “They can help you achieve your goals so you’ll be able to move into retirement comfortably.”

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Dave Richardson

Sales Truths : Never Go Anywhere Without Your Business Card!

mm

Published

on

Sales Truths : Never Go Anywhere Without Your Business Card!

Sales Truths : Never Go Anywhere Without Your Business Card!

BY DAVID RICHARDSON

Sales Truths : Never Go Anywhere Without Your Business Card!

Published in the February 2013 issue.

WHY IT IS TRUE: Your business card (potentially) identifies who you are, what you do, where you are located and how you can be contacted. A well constructed business card may very well be retained by its recipient for current or future reference. Information scribbled on a scrap of paper will quickly be lost in the pocket or purse of a prospect who may be seriously interested in your services.

PLAN OF ACTION: 5 Your business card (potentially) identifies who you are, what you do, where you are located and how you can be contacted. A well constructed business card may very well be retained by its recipient for current or future reference. Information scribbled on a scrap of paper will quickly be lost in the pocket or purse of a prospect who may be seriously interested in your services. Plan of action 5 You are a — DAVE RICHARDSON

Advertisement

Advertisement

SPONSORED VIDEO

This Third-Generation Jeweler Was Ready for Retirement. He Called Wilkerson

Retirement is never easy, especially when it means the end to a business that was founded in 1884. But for Laura and Sam Sipe, it was time to put their own needs first. They decided to close J.C. Sipe Jewelers, one of Indianapolis’ most trusted names in fine jewelry, and call Wilkerson. “Laura and I decided the conditions were right,” says Sam. Wilkerson handled every detail in their going-out-of-business sale, from marketing to manning the sales floor. “The main goal was to sell our existing inventory that’s all paid for and turn that into cash for our retirement,” says Sam. “It’s been very, very productive.” Would they recommend Wilkerson to other jewelers who want to enjoy their golden years? Absolutely! “Call Wilkerson,” says Laura. “They can help you achieve your goals so you’ll be able to move into retirement comfortably.”

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