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Sales Truths : Put a Fork in Me … I’m Done!

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Sales Truths : Put a Fork in Me …
I’m Done!

BY DAVID RICHARDSON

Published in the May 2013 issue.

WHY IT IS TRUE: You survived Christmas, went through Valentine’s Day, made it nearly to Mother’s Day, not to mention numerous birthdays and anniversaries … and you keep telling yourself: Get a Life!

PLAN OF ACTION: The only way to really get a life is to get away. Get away from everything, your store, your great staff, your marketplace, your customers etc. Forget researching diamonds and gemstones online. Instead, research great vacation destinations that would help you dramatically relieve the tension, which is certainly manifesting itself in you and your great staff. Get away from your store, your business, and everything that at this moment is really important in your life. Grab your spouse or a good friend (preferably not both), check out some desirable vacation destinations, and do something you haven’t done in years. Go, get away, relax, smell the flowers, recharge your batteries and come back prepared to attack the upcoming season with a vengeance. You will be glad you did. — DAVE RICHARDSON

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Wilkerson Testimonials

If It’s Time to Consolidate, It’s Time to Call Wilkerson

When Tom Moses decided to close one of the two Moses Jewelers stores in western Pennsylvania, it was time to call in the experts. After reviewing two candidates, Moses, a co-owner of the 72 year-old business, decided to go with Wilkerson. The sale went better than expected. Concerned about running it during the pandemic, Moses says it might have helped the sale. “People wanted to get out, so there was pent-up demand,” he says. “Folks were not traveling so there was disposable income, and we don’t recall a single client commenting to us, feeling uncomfortable. It was busy in here!” And perhaps most importantly, Wilkerson was easy to deal with, he says, and Susan, their personal Wilkerson consultant, was knowledgeable, organized and “really good.” Now, the company can focus on their remaining location — without the hassle of carrying over merchandise that either wouldn’t fit or hadn’t sold. “The decision to hire Wilkerson was a good one,” says Moses.

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Dave Richardson

Sales Truths : Put a Fork in Me … I’m Done!

mm

Published

on

Sales Truths : Put a Fork in Me …
I’m Done!

BY DAVID RICHARDSON

Published in the May 2013 issue.

WHY IT IS TRUE: You survived Christmas, went through Valentine’s Day, made it nearly to Mother’s Day, not to mention numerous birthdays and anniversaries … and you keep telling yourself: Get a Life!

PLAN OF ACTION: The only way to really get a life is to get away. Get away from everything, your store, your great staff, your marketplace, your customers etc. Forget researching diamonds and gemstones online. Instead, research great vacation destinations that would help you dramatically relieve the tension, which is certainly manifesting itself in you and your great staff. Get away from your store, your business, and everything that at this moment is really important in your life. Grab your spouse or a good friend (preferably not both), check out some desirable vacation destinations, and do something you haven’t done in years. Go, get away, relax, smell the flowers, recharge your batteries and come back prepared to attack the upcoming season with a vengeance. You will be glad you did. — DAVE RICHARDSON

Advertisement

SPONSORED VIDEO

Wilkerson Testimonials

If It’s Time to Consolidate, It’s Time to Call Wilkerson

When Tom Moses decided to close one of the two Moses Jewelers stores in western Pennsylvania, it was time to call in the experts. After reviewing two candidates, Moses, a co-owner of the 72 year-old business, decided to go with Wilkerson. The sale went better than expected. Concerned about running it during the pandemic, Moses says it might have helped the sale. “People wanted to get out, so there was pent-up demand,” he says. “Folks were not traveling so there was disposable income, and we don’t recall a single client commenting to us, feeling uncomfortable. It was busy in here!” And perhaps most importantly, Wilkerson was easy to deal with, he says, and Susan, their personal Wilkerson consultant, was knowledgeable, organized and “really good.” Now, the company can focus on their remaining location — without the hassle of carrying over merchandise that either wouldn’t fit or hadn’t sold. “The decision to hire Wilkerson was a good one,” says Moses.

Promoted Headlines

Most Popular