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Sales Truths: Things that Are Rewarded Get Done

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WHY IT’S TRUE Sincere praise and recognition for a job well done encourages staff members to do more of the same over and over again. People genuinely want to feel that they are a critical asset to a successful store.

PLAN OF ACTION Rather than limiting a pat on the back for a customer/sales related success, compliment people for accomplishing the most menial tasks. “That was a great job you did of sweeping the showroom floor. Thank you for a job well done.” The next time this staff member sweeps the floor or performs any task, you can bet that extra attention will be given to even the smallest details. Things that are rewarded get done … over and over again.

[span class=note]This story is from the February 2011 edition of INSTORE[/span]

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It’s Going to Set Us Up Very Nicely for Retirement

You’ve worked hard all your life. And if you’re like most jewelers contemplating retirement, you’re hoping that your going-out-of-business sale will add to your nest egg — with minimal complications. That’s exactly what Doug and Jacki Friedrich, fourth-generation owners of Friedrich Jewelers Inc., of Vernon, Conn., experienced when they selected Wilkerson to run their sale. “Jewelers who are contemplating a sale should go with Wilkerson because of their experience,” says Doug. And with financial goals “exceeding expectations,” the couple can now focus on enjoying the next chapter of their lives. “It’s going to set us up very nicely for retirement,” says Jacki. “The money’s coming in and we have no complaints. It’s been wonderful.”

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Dave Richardson

Sales Truths: Things that Are Rewarded Get Done

mm

Published

on

WHY IT’S TRUE Sincere praise and recognition for a job well done encourages staff members to do more of the same over and over again. People genuinely want to feel that they are a critical asset to a successful store.

PLAN OF ACTION Rather than limiting a pat on the back for a customer/sales related success, compliment people for accomplishing the most menial tasks. “That was a great job you did of sweeping the showroom floor. Thank you for a job well done.” The next time this staff member sweeps the floor or performs any task, you can bet that extra attention will be given to even the smallest details. Things that are rewarded get done … over and over again.

[span class=note]This story is from the February 2011 edition of INSTORE[/span]

Advertisement

SPONSORED VIDEO

It’s Going to Set Us Up Very Nicely for Retirement

You’ve worked hard all your life. And if you’re like most jewelers contemplating retirement, you’re hoping that your going-out-of-business sale will add to your nest egg — with minimal complications. That’s exactly what Doug and Jacki Friedrich, fourth-generation owners of Friedrich Jewelers Inc., of Vernon, Conn., experienced when they selected Wilkerson to run their sale. “Jewelers who are contemplating a sale should go with Wilkerson because of their experience,” says Doug. And with financial goals “exceeding expectations,” the couple can now focus on enjoying the next chapter of their lives. “It’s going to set us up very nicely for retirement,” says Jacki. “The money’s coming in and we have no complaints. It’s been wonderful.”

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Most Popular