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Sanity Files: Stephenie Bjorkman

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The Sanity Files: Stephenie Bjorkman

How top jewelers keep their cool in a crazy world

Sanity Files: Stephenie Bjorkman

Published in the September 2013 issue

Stephenie Bjorkman, Sami Fine Jewelry, Fountain Hills, AZ
Stephenie, the “Queen of Marketing,” knows plenty about hard work and isn’t afraid to go after what she wants. Secondgeneration jeweler/owner of Sami Fine Jewelry, she brings determination, true grit and creativity to everything she does. Known for her crazy events and unique marketing style, Stephenie keeps Sami Fine Jewelry’s customers coming back for more.

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Wilkerson Testimonials | Zadok Master Jewelers

Stick to the Program — And Watch Your Sales Grow

When Zadok Master Jewelers in Houston, Texas, decided to move to a new location (they’d been in the same one for the 45 years they’d been in business), they called Wilkerson to run a moving sale. The results, says seventh-generation jeweler Jonathan Zadok, were “off the charts” in terms of traffic and sales. Why? They took Wilkerson’s advice and stuck to the company’s marketing program, which included sign twirlers — something Jonathan Zadok had never used before. He says a number of very wealthy customers came in because of them. “They said, ‘I loved your sign twirlers and here’s my credit card for $20,000.’ There’s no way we could have done that on our own,” says Zadok. “Without Wilkerson, the sale never, ever would have come close to what it did.”

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Sanity Files: Stephenie Bjorkman

Published

on

The Sanity Files: Stephenie Bjorkman

How top jewelers keep their cool in a crazy world

Sanity Files: Stephenie Bjorkman

Published in the September 2013 issue

Stephenie Bjorkman, Sami Fine Jewelry, Fountain Hills, AZ
Stephenie, the “Queen of Marketing,” knows plenty about hard work and isn’t afraid to go after what she wants. Secondgeneration jeweler/owner of Sami Fine Jewelry, she brings determination, true grit and creativity to everything she does. Known for her crazy events and unique marketing style, Stephenie keeps Sami Fine Jewelry’s customers coming back for more.

Advertisement

SPONSORED VIDEO

Wilkerson Testimonials | Zadok Master Jewelers

Stick to the Program — And Watch Your Sales Grow

When Zadok Master Jewelers in Houston, Texas, decided to move to a new location (they’d been in the same one for the 45 years they’d been in business), they called Wilkerson to run a moving sale. The results, says seventh-generation jeweler Jonathan Zadok, were “off the charts” in terms of traffic and sales. Why? They took Wilkerson’s advice and stuck to the company’s marketing program, which included sign twirlers — something Jonathan Zadok had never used before. He says a number of very wealthy customers came in because of them. “They said, ‘I loved your sign twirlers and here’s my credit card for $20,000.’ There’s no way we could have done that on our own,” says Zadok. “Without Wilkerson, the sale never, ever would have come close to what it did.”

Promoted Headlines

Most Popular