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My Life and Sanity Files

Sanity Files: Stephenie Bjorkman

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The Sanity Files: Stephenie Bjorkman

How top jewelers keep their cool in a crazy world

Published in the September 2013 issue

Stephenie Bjorkman, Sami Fine Jewelry, Fountain Hills, AZ
Stephenie, the “Queen of Marketing,” knows plenty about hard work and isn’t afraid to go after what she wants. Secondgeneration jeweler/owner of Sami Fine Jewelry, she brings determination, true grit and creativity to everything she does. Known for her crazy events and unique marketing style, Stephenie keeps Sami Fine Jewelry’s customers coming back for more.

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Wilkerson Helped This Jeweler to Navigate His Retirement Sale Despite a Pandemic

Hosting a going-out-of-business sale when the coronavirus pandemic hit wasn’t a part of Bob Smith’s game plan for his retirement. Smith, the owner of E.M. Smith Jewelers in Chillicothe, Ohio, says the governor closed the state mid-way through. But Smith chose Wilkerson, and Wilkerson handled it like a champ, says Smith. And when it was time for the state to reopen, the sale continued like nothing had ever happened. “I’d recommend Wilkerson,” he says. “They do business the way we do business.”

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