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Sanity Files: Stephenie Bjorkman

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The Sanity Files: Stephenie Bjorkman

How top jewelers keep their cool in a crazy world

Sanity Files: Stephenie Bjorkman

Published in the September 2013 issue

Stephenie Bjorkman, Sami Fine Jewelry, Fountain Hills, AZ
Stephenie, the “Queen of Marketing,” knows plenty about hard work and isn’t afraid to go after what she wants. Secondgeneration jeweler/owner of Sami Fine Jewelry, she brings determination, true grit and creativity to everything she does. Known for her crazy events and unique marketing style, Stephenie keeps Sami Fine Jewelry’s customers coming back for more.

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Wilkerson Testimonials

If It’s Time to Consolidate, It’s Time to Call Wilkerson

When Tom Moses decided to close one of the two Moses Jewelers stores in western Pennsylvania, it was time to call in the experts. After reviewing two candidates, Moses, a co-owner of the 72 year-old business, decided to go with Wilkerson. The sale went better than expected. Concerned about running it during the pandemic, Moses says it might have helped the sale. “People wanted to get out, so there was pent-up demand,” he says. “Folks were not traveling so there was disposable income, and we don’t recall a single client commenting to us, feeling uncomfortable. It was busy in here!” And perhaps most importantly, Wilkerson was easy to deal with, he says, and Susan, their personal Wilkerson consultant, was knowledgeable, organized and “really good.” Now, the company can focus on their remaining location — without the hassle of carrying over merchandise that either wouldn’t fit or hadn’t sold. “The decision to hire Wilkerson was a good one,” says Moses.

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Sanity Files: Stephenie Bjorkman

Published

on

The Sanity Files: Stephenie Bjorkman

How top jewelers keep their cool in a crazy world

Sanity Files: Stephenie Bjorkman

Published in the September 2013 issue

Stephenie Bjorkman, Sami Fine Jewelry, Fountain Hills, AZ
Stephenie, the “Queen of Marketing,” knows plenty about hard work and isn’t afraid to go after what she wants. Secondgeneration jeweler/owner of Sami Fine Jewelry, she brings determination, true grit and creativity to everything she does. Known for her crazy events and unique marketing style, Stephenie keeps Sami Fine Jewelry’s customers coming back for more.

Advertisement

SPONSORED VIDEO

Wilkerson Testimonials

If It’s Time to Consolidate, It’s Time to Call Wilkerson

When Tom Moses decided to close one of the two Moses Jewelers stores in western Pennsylvania, it was time to call in the experts. After reviewing two candidates, Moses, a co-owner of the 72 year-old business, decided to go with Wilkerson. The sale went better than expected. Concerned about running it during the pandemic, Moses says it might have helped the sale. “People wanted to get out, so there was pent-up demand,” he says. “Folks were not traveling so there was disposable income, and we don’t recall a single client commenting to us, feeling uncomfortable. It was busy in here!” And perhaps most importantly, Wilkerson was easy to deal with, he says, and Susan, their personal Wilkerson consultant, was knowledgeable, organized and “really good.” Now, the company can focus on their remaining location — without the hassle of carrying over merchandise that either wouldn’t fit or hadn’t sold. “The decision to hire Wilkerson was a good one,” says Moses.

Promoted Headlines

Most Popular