(PRESS RELEASE) Independent jewelers can easily captivate the attention of their customers with GN Diamond’s third-party light performance score. This score sets jewelers apart from their competition by showing the value of the brightness and brilliance within the diamond. This score empowers the end consumer with the knowledge to confidently select the right diamond.
GN Diamond features all their loose diamonds (over 9,000 natural) and finished jewelry on their two APPS – Diamond Hunt and the GN Diamond app. Diamond Hunt is an online inventory search and presentation tool complete with powerful 360-degree videos, Gemprint, and the light performance score. This visually engages your customers and is being used more and more by independent jewelers to close more sales.
Diamond Hunt uses clear visuals to demonstrate to the customer exactly what it means when you say a diamond has excellent light performance. The customer can simply compare diamonds in your inventory to see how subtle differences in color, clarity, cut and brightness affect overall brilliance and quality. Furthermore, customers have peace of mind knowing the light performance score is an object, third party grading.
Created by GN Diamond, Diamond Hunt may be displayed on in-store devices, mobile phones or laptops or by scanning a QR code. It is fully customizable with dozens of settings to control diamond filters, price markups, colors, contact information and more. Additionally, this is a powerful tool to build credibility with online shoppers and drive more people into your store.
GN Diamond is dedicated in developing practical tools that make it more convenient for customers to do business with you.
Visit www.gndiamond.com, [email protected] or call 800-724-8810 to learn how to add a diamond listing that truly enhances your website.
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