Press Releases

Simon G. Jewelry Announces Nicole Vietor as New Sales Representative

Nicole brings a wealth of experience to both the wholesale and retail sides of the jewelry industry.

Published

3 years ago

October 27, 2021

Press Releases

Nicole Vietor

(PRESS RELEASE) GLENDALE, CA — Simon G. Jewelry was founded by Simon Ghanimian in 1982 and remains a family-owned and operated company. Available at over 800 retailers, Simon G. focuses on making high-quality, hand-crafted jewelry with certified natural and ethically sourced diamonds and 18k gold or platinum.

Simon G. Jewelry announces the addition of Nicole Vietor as a new Sales Representative. As a strategic thinker with strong relationships in sales, marketing, and merchandising, Nicole brings a wealth of experience to both the wholesale and retail sides of the jewelry industry.

Before Simon G. Jewelry, Nicole was the Vice President of Retail Development at Uneek Fine Jewelry and also worked with companies such as Michael M as the South Eastern States Sales Director, and Robbins Brothers as a General Manager.

“I couldn’t be more excited for Nicole to be part of the Simon G. Jewelry team,” shares Zaven Ghanimian, CEO of Simon G. Jewelry, “As an industry veteran, she brings a tremendous amount of knowledge of the jewelry industry and we’re eager to see her take the brand to the next level.”

As you know, Simon G. Jewelry was recently named a top-selling brand by INSTORE Magazine. The brand has made a concerted effort to drive revenue to retailers and introduced a new sales structure that enhances the relationship with each retailer. With the addition of Nicole, Simon G. Jewelry is primed for a strong end of year.

You Wouldn’t Cut Your Own Hair. Why Run Your Own Retirement Sale?

After being in business for over a quarter of a century, Wayne Reid, owner of Wayne Jewelers in Wayne, Pennsylvania, decided it was time for a little “me time.” He says, “I’ve reached a point in my life where it’s time to slow down, enjoy a lot of things outside of the jewelry industry. It just seemed to be the right time.” He chose Wilkerson to handle his retirement sale because of their reputation and results. With financial goals exceeded, Reid says he made the right choice selecting Wilkerson to handle the sale. “They made every effort to push our jewelry to the forefront of the showcases,” he says, lauding Wilkerson for their finesse and expertise. Would he recommend them to other jewelers who want to make room for new merchandise, expand their business or like him, decide to call it a day? Absolutely he says, equating trying to do this kind of sale with cutting your own hair. “The results are going to happen but not as well as if you have a professional like Wilkerson do the job for you.”