8 At the risk of having your store overwhelmed by a sea of lamb-chop sideburns and rhinestone suits, hold a King of Rocks Tribute sale to celebrate The 90th Anniversary of Elvis Presley’s Birth.
9 National Law Enforcement Appreciation Day is your chance to show your gratitude for the police officers who put their lives at risk to provide the protection that allows you to operate. Could you do something like Baribault Jewelers in Bristol, CT, which created a “Thin Blue Line” of bracelets to raise money for officers’ families? Or a one-day coupon for the men and women at your local precinct?
21 It’s National Hugging Day, and you’re encouraged to hug anyone who will accept one. If you’d rather not come into physical contact with another human, think of “hugs” the way retailing legend Jack Mitchell does: as personal touches that impress your customers and business partners. Go on, squeeze!
28 As Dale Carnegie noted, people rarely succeed unless they are having fun. That goes double for retail: Who wants to shop where the staff are all so somber? Mark Fun at Work Day by rolling out a ceremony to celebrate big sales or a fun new spiff. And don’t forget to tell customers how much fun you had serving them.
