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Smiling Rocks Launches Lab-Grown Diamond Jewelry Brand that Gives Back

It gives the world “A reason to smile”…

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(PRESS RELEASE) NEW YORK – After decades of enduring steep prices, dubious sourcing and the environmental ravages of diamond mining, consumers and jewelers alike can now choose to buy from Smiling Rocks – a start-up jeweler offering lab-grown, sustainable diamonds and diamond jewelry that will benefit charity and create a network of giving and activism among consumers.

Targeted toward millennials and Gen-Z, Smiling Rocks offers five exclusively designed collections including Skyline, Drizzle, Bubbly, Essentials and MY Type in 10K white, rose or yellow gold. To ensure that the Smiling Rocks line of jewelry is accessible luxury for all – and to help cultivate a community of like-minded consumers – its founders commissioned a number of affordable pieces that start at $400 with 10% of each sale being donated to the Smiling Rocks Foundation.

“Our goal is to build a chain of smiles by connecting beautiful jewelry with environmentalism and philanthropy. It does not cost much to give back to one’s global community and – frankly – it feels good to do so,” said Zulu Ghevriya, co-founder & CEO of Smiling Rocks. “We set out to create jewelry that people can wear with pride and Smiling Rocks is an embodiment of our dream and lifetime mission. We have always wanted to launch a brand that traces through time and not only benefits our business and the customer, but the world!”

Smiling Rocks was founded by Manish Jiwani and Zulu Ghevriya, both 20-year veterans of the jewelry industry, to ultimately bring smiles and contribute to a better and brighter world. To that end, they proudly offer customers Origin Guaranteed, socially and eco-conscious laboratory grown diamonds and diamond jewelry that seeks to make a positive impact on the earth and its inhabitants.

People who purchase the Smiling Rocks collections can register online, designate where their 10% percent is spent, monitor how the Smiling Rocks Foundation has allocated funds (including a regular third-party audit) and join a community of like-minded individuals online. Each purchase will also be accompanied by a contribution card.

In addition, following the company’s initial launch, Smiling Rocks will soon launch a Carbon for Carbon initiative whereby the Company will plant trees as a means of counteracting the human cycle of carbon footprints created by the manufacture and consumption of luxury products.

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Lab-grown diamonds are aesthetically no different than mined diamonds and are comprised of the same physical, chemical and optical composition. In addition, they routinely cost 30 percent less per carat. A recent study by the IGDA has found that millennial consumers aged 21-40 are increasingly interested in lab-grown diamonds – especially for engagement rings. In addition, nearly 70% of consumers would consider a lab-grown diamond over a mined stone.

The co-founders’ dream is to refashion the industry by offering affordable luxury as a means of making the world a better place. Each Smiling Rocks collection features unique designs that combines looking good with feeling good.

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International Jewelry London Announces New Leading Lights Awards Shortlist

The winners will be announced at the UK’s leading jewelry trade event, Olympia, Kensington 1-3 September 2019.

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(PRESS RELEASE) LONDON — International Jewelry London (IJL), the global meeting place for the jewelry industry, has announced the shortlist for its Leading Lights Awards, a new feature initiative for IJL 2019, created to celebrate the innovation, craftsmanship, design and distribution of fashion forward talent across the globe.

IJL has teamed up with the respected publication, Jewelry Outlook, to offer the opportunity of gaining recognition for contributions to a forward-looking global jewelry industry.

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There are eight categories, with entries submitted by organizations or individuals themselves, or nominated by a third party. The winners will be announced in a special ceremony at IJL 2019.

Katie Morris, events director, International Jewelry London (IJL) said: “IJL is very excited to launch this new set of awards for IJL 2019. We know there is a huge amount of innovation, creativity, and outstanding educators in the industry and we want to recognize these as movers and shakers, future proofers and stars of their sector. As with many industries, jewelry and watches as verticals are experiencing new challenges and opportunities and showcasing those who are embracing change and innovating through it is vital if we’re to inspire the next generation of jewelers and keep the industry performing at its optimum. A huge congratulations to everyone on this fantastic shortlist!”

David Brough, Editor of Jewelry Outlook, said: “The quality of the applicants was extremely high. We look forward very much to the announcement of the winners at IJL.”

The Shortlist are:

Best Use of Technology

  • De Beers Group Industry Services
  • Everledger
  • PureJewels

Fashion Fusion

  • Kastur Jewels
  • LeSter Jewelry
  • SoftDream by Laura Galasso

Course Provider

  • Birmingham City University School of Jewelry
  • British Academy of Jewelry
  • De Beers Group Institute of Diamonds

International Jeweler of the Year

  • Isabella Liu
  • ORA Pearls
  • Lucy Quartermaine

Best Bright Young Gem

  • Aurelie Dellasanta
  • Isla Gilham
  • Lingjun Sun

Best Fine Jeweler

  • Clogau
  • Domino Jewelry
  • Raw Pearls

Blogger Award

  • BLINGSIS – blingsis.com
  • GEMOLOGUE – gemologue.com
  • Preeta Agarwal Workroom – bejewelledfinds.com
  • IJL is an unrivaled opportunity for the international jewelry trade to network and find out about the latest industry trends and market developments which will help retailers and suppliers make the right commercial decisions.

For buyers, the show is the once-in-a-year chance to shop for the widest range of gems, jewelry, packaging and services, and to find out about the most topical issues in the industry. IJL also offers buyers the largest variety of gemstones under one roof in Britain today.

IJL is sponsored by the NAJ and supported by the GIA, Gem-A, The Houlden Group, The Company of Master Jewelers, and the Goldsmiths Craft and Design Council.

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Thailand’s Leading Gems and Jewelry Bodies to Take Part in Bharat Diamond Week

Bharat Diamond Bourse signs agreements with major Thai Gem and Jewelry Association for October 14-16 polished diamond sales week.

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(PRESS RELEASE) MUMBAI, INDIA – The Bharat Diamond Bourse (BDB) has signed a memorandum of understanding with Thailand’s leading gems and jewelry associations for participation in the Bharat Diamond Week (BDW) which takes place at the bourse from October 14 to 16.

BDB President Anoop Mehta and Vice-President Mehul Shah signed the agreement with Thai Gem & Jewelry Traders Association President Porntiva Nakasai, and the Gems, Jewelry & Precious Metal Confederation of Thailand (GJPCT) President Somchai Phornchindarak.

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The signing ceremony followed a highly successful visit to the Shanghai Diamond Exchange (SDE) by Mr Mehta and Mr Shah where SDE member companies and the exchange’s leadership heard about the benefits of participating in the Bharat Diamond Week.

“The agreements signed with the professional organizations from Thailand are the latest step in ensuring we have an excellent number of visitors to the Bharat Diamond Week,” said Mr Mehta. “I am delighted that our friends and colleagues from Thailand, who we know so well, will be taking part in the BDW.”

Mr Shah, who is responsible for the Bharat Diamond Week and organized the two successful polished diamond events held last year, said: “It is very important that we work with organizations from across the diamond and jewelry world. Our aim is to raise visitor numbers at every show and to learn from the previous event how to be even more successful for the benefit of our small and medium-size company members. Visitors will be able to source literally every type of diamond both at the Diamond Week and from our other 3,000 Bharat Diamond Bourse member companies.

“Close to 90% of all the world’s polished diamonds are manufactured in India, so the variety of goods on offer is vast. In addition, the show falls just before the Diwali festival and shutdown, so many manufacturers will be offering excellent deals on their polished goods.

Mr Anoop Mehta signing the agreement with Gems, Jewelry & Precious Metal Confederation of Thailand (GJPCT) President Somchai Phornchindarak.

“Furthermore, due to the uncertainty of the situation in Hong Kong due to civil unrest with the September Gem and Jewelry Show just weeks away, we believe it is likely that many companies that need to source diamonds will decide to come here instead. The Bharat Diamond Week will act as a perfect venue for companies to source their diamond demands,” said Shah.

The number of companies and individuals who have registered for the show is already far ahead of those for the two previous shows. And, as with the two shows held last year, the BDB will provide selected buyers with complimentary hotel accommodation, with around 150 complementary hotel rooms for foreign buyers. Priority will be given to visitors who are members of bourses affiliated to the World Federation of Diamond Bourses (WFDB), but all members of the diamond trade across the world are welcome to participate.

Each Indian company that wins the right to display at the Bharat Diamond Week is entitled to one booth. Since trading in synthetic or lab-grown diamonds.

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Bergman, VanderLinden, Fischer & Geolat Join Zillion’s Jewelry Innovation Council

Members have chaired industry boards and organizations.

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(PRESS RELEASE) Zillion, the jewelry insurer that offers 1-Click insurance at point of sale, has formed the Zillion Jewelry Innovation Council with venerable jewelry industry leaders Phyllis Bergman, Ronnie VanderLinden, Jeff Fischer and Patti Geolat, as its founding members. Members have served on, and in most cases chaired, industry boards and organizations such as the Jewelers Board of Trade, American Gem Society, 24 Karat Club of NY, Women’s Jewelers Assoc., U.S. Jewelry Council, and the World Diamond Council.

The purpose of Zillion’s Jewelry Innovation Council is to bring industry experts together to discuss opportunities and overcome challenges to providing more transparency and value-added services to the jewelry industry. With its primary focus on better serving the end customer, the council seeks to help the industry create differentiation and better experiences for consumers.

“We are excited about the approach Zillion has taken to provide increased transparency to customers” said Ronnie VanderLinden, president of Diamond Manufacturers & Importers of America. “The industry is ready to expand consumer education, and provide new solutions to an ever changing customer”.

“Council members are interested in promoting the industry they love and to create customer delight in partnership with jewelers and industry stakeholders,” said Adam Black, co-founder and managing director of Zillion. “We are aligned and overjoyed to be in partnership with four industry experts who have dedicated their careers to bettering the jewelry industry.” Phyllis Bergman, former CEO of Mercury Ring added, “We have always been at the forefront of change, and we look to continue our efforts to exceed customer expectations”.

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