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So Why Are You Expecting Me to Do This for Free?

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(What you’d have said to that rude customer … if only you’d thought of it faster)

“Then why didn’t you go there in the first place?”

… to the customer who wanted a new watch pin and an extra hole punched in his filthy leather watch band. I quoted him $5 for the pin and additional hole and even offered to perform the work while he waited. He said, “You mean there’s a charge? I’ll just go to my jeweler then.”

Woulda Coulda Shouldas are provided anonymously by INSTORE’s Brain Squad.


This article originally appeared in the March 2017 edition of INSTORE.

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What’s the Brain Squad?

If you’re the owner or top manager of a U.S. jewelry business serving the public, you’re invited to join the INSTORE Brain Squad. By taking one five-minute quiz a month, you can get a free t-shirt, be featured prominently in this magazine, and make your voice heard on key issues affecting the jewelry industry. Good deal, right? Sign up here.

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Wilkerson Testimonials | Sollberger’s

Going Out of Business Is an Emotional Journey. Wilkerson Is There to Make It Easier.

Jaki Cowan, the owner of Sollberger’s in Ridgeland, MS, decided the time was right to close up shop. The experience, she says, was like going into the great unknown. There were so many questions about the way to handle the store’s going-out-of-business sale. Luckily for Cowan, Wilkerson made the transition easier and managed everything, from marketing to markdowns.

“They think of everything that you don’t have the time to think of,” she says of the Wilkerson team that was assigned to manage the sale. And it was a total success, with financial goals met by Christmas with another sale month left to go.

Wilkerson even had a plan to manage things while Covid-19 restrictions were still in place. This included limiting the number of shoppers, masking and taking temperatures upon entrance. “We did everything we could to make the staff and public feel as safe as possible.”

Does she recommend Wilkerson to other retailers thinking of retiring, liquidating or selling excess merchandise? Absolutely. “If you are considering going out of business, it’s obviously an emotional journey. But truly rest assured that you’re in good hands with Wilkerson.”

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Woulda Coulda Shoulda

So Why Are You Expecting Me to Do This for Free?

mm

Published

on

(What you’d have said to that rude customer … if only you’d thought of it faster)

“Then why didn’t you go there in the first place?”

… to the customer who wanted a new watch pin and an extra hole punched in his filthy leather watch band. I quoted him $5 for the pin and additional hole and even offered to perform the work while he waited. He said, “You mean there’s a charge? I’ll just go to my jeweler then.”

Woulda Coulda Shouldas are provided anonymously by INSTORE’s Brain Squad.


This article originally appeared in the March 2017 edition of INSTORE.

 </div>
<div style="width: 100%; background-color: #ff3333; padding: 20px;”>

What’s the Brain Squad?

If you’re the owner or top manager of a U.S. jewelry business serving the public, you’re invited to join the INSTORE Brain Squad. By taking one five-minute quiz a month, you can get a free t-shirt, be featured prominently in this magazine, and make your voice heard on key issues affecting the jewelry industry. Good deal, right? Sign up here.

Advertisement

Advertisement

SPONSORED VIDEO

Wilkerson Testimonials | Sollberger’s

Going Out of Business Is an Emotional Journey. Wilkerson Is There to Make It Easier.

Jaki Cowan, the owner of Sollberger’s in Ridgeland, MS, decided the time was right to close up shop. The experience, she says, was like going into the great unknown. There were so many questions about the way to handle the store’s going-out-of-business sale. Luckily for Cowan, Wilkerson made the transition easier and managed everything, from marketing to markdowns.

“They think of everything that you don’t have the time to think of,” she says of the Wilkerson team that was assigned to manage the sale. And it was a total success, with financial goals met by Christmas with another sale month left to go.

Wilkerson even had a plan to manage things while Covid-19 restrictions were still in place. This included limiting the number of shoppers, masking and taking temperatures upon entrance. “We did everything we could to make the staff and public feel as safe as possible.”

Does she recommend Wilkerson to other retailers thinking of retiring, liquidating or selling excess merchandise? Absolutely. “If you are considering going out of business, it’s obviously an emotional journey. But truly rest assured that you’re in good hands with Wilkerson.”

Promoted Headlines

Most Popular