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‘Social Selling’ Company Ventures Into Finer Jewelry

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Its new line includes a half-dozen 14-karat gold necklaces.

Stella & Dot, a San Francisco-based company focused on social selling, is venturing into fine jewelry with a line called Covet. Covet consists of a half-dozen 14-karat gold necklaces selling at retail for less than $300. The pieces include white and black diamonds. The collection, set to launch online Sept. 8, also includes leather goods. Stella & Dot explains on its website that it “creates flexible entrepreneurial opportunities for women,” with its sellers holding in-home trunk shows.

Our new fine jewelry and leather goods collection, COVET by Stella & Dot, launches in one week! Connect with your Personal Stylist to make sure you secure one of the hotly anticipated 14k and diamond necklaces before they launch on 9/8. #icovet

A photo posted by Stella & Dot (@stelladot) on Sep 1, 2016 at 9:55am PDT

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When There’s No Succession Plan, Call Wilkerson

Bob Wesley, owner of Robert C. Wesley Jewelers in Scottsdale, Ariz., was a third-generation jeweler. When it was time to enjoy life on the other side of the counter, he weighed his options. His lease was nearing renewal time and with no succession plan, he decided it was time to call Wilkerson. There was plenty of inventory to sell and at first, says Wesley, he thought he might try to manage a sale himself. But he’s glad he didn’t. “There’s no way I could have done this as well as Wilkerson,” he says. Wilkerson took responsibility for the entire event, with every detail — from advertising to accounting — done, dusted and managed by the Wilkerson team. “It’s the complete package,” he says of the Wilkerson method of helping jewelers to easily go on to the next phase of their lives. “There’s no way any retailer can duplicate what they’ve done.”

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