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Spiff of The Month: October 2013



Spiff of The Month: October 2013


Published in the October 2013 issue.


The game revolves around a Secret Item. But because salespeople don’t know what their assigned piece of merchandise is, they are challenged to sell everything in the store. It’s a great way to move slow-selling merchandise before it’s discounted.

1A Secret Item is written down on a piece of paper and then enclosed in a sealed envelope. Members of staff choose an envelope from a hat and then hand it to the sales manager, who tacks it to a game board in the backroom. (Top the game board with a large question mark made of silver glitter.)

2Salespeople update the game board each time they make a sale. Invoices or sales slips are useful for keeping records.


3At the end of the week, each salesperson’s Secret Item is revealed. Award prizes or cash for the successful associates.

SOURCE: Taken from Harry Friedman’s The Retailer’s Complete Book of Selling Games and Contests.
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Wilkerson Testimonials

Downsizing? Wilkerson Is Here to Help

Orin Mazzoni, Jr., the owner of Orin Jewelers in Garden City and Northville, Michigan, decided it was time to downsize. With two locations and an eye on the future, Mazzoni asked Wilkerson to take the lead on closing the Garden City store. Mazzoni met Wilkerson’s Rick Hayes some years back, he says, and once he made up his mind to consolidate, he and Hayes “set up a timeline” for the sale. Despite the pandemic, Mazzoni says the everything went smoothly. “Many days, we had lines of people waiting to get in,” he says, adding that Wilkerson’s professionalism made it all worthwhile. “Whenever you do an event like this, you think, ‘I’ve been doing this my whole life. Do I really need to pay someone to do it for me?’ But then I realized, these guys are the pros and we need to move forward with them.”

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