Magnify Your Love
With worldwide utility and design patents-pending, the revolutionary technology behind the MAGNIFICENCE diamond jewelry collection is sure to be a major hit this holiday season.
Bigger may be better, but today’s diamond consumers expect more “bling” at a price they can afford. So retailers look for styles to satisfy their demands, searching for the industry’s next new thing. Jewelers yearn to find the unique collection that’s going to sell out, the one that’s destined to be a winner.
Look no further—that “next new thing” has arrived! Magnificence, a collection available to independent retail jewelers exclusively through Gem Star Imports, offers the best of both worlds. It’s a market-ready assortment of new fashion-forward diamond jewelry basics with a stunning patent-pending technology that magnifies the diamond’s size and amplifies its brilliance at the center of each piece. With a positioning statement that says it all—“Magnify Your Love”—the collection is sure to resonate with jewelers and consumers alike.
Magnificence is designed to fill today’s consumer’s growing desire for a bigger, bolder look in diamonds—without the bigger price tag. “This is a game changer,” says Amit Patel, CEO of Gem Star, Imports, a New York-based manufacturer and distributor of bridal, fashion and value-priced diamond jewelry. “Jewelers shouldn’t miss an opportunity to buy Magnificence. With a name that reinforces its unique design and the emotional tie-in of ‘Magnify Your Love,’ this is dynamic diamond jewelry that offers extraordinary value and beauty. We strongly believe in its success.”
Created for holiday 2017 delivery, Magnificence features a smudge, scratch and water-resistant sapphire crystal precision engineered to fit over each setting. Its unique design actually allows the diamond to be inserted behind an elegant crystal lens. The result is a magnification of the center diamond by two times to as much as two-and-a-half times in size. This is a clear, truly beautiful way to amplify a diamond’s natural brilliance without distortion. A 0.25 carat diamond has the appearance of a 0.62 carat diamond; a 0.50 carat diamond has the appearance of a 1.25 carat diamond, and so on.
The collection includes pendants, earrings, bracelets and rings available in 14K white, rose and yellow gold with diamond centers ranging from .08 to .50 TCW in H/I color SI/I clarity. As a proven marketer of exceptional diamond jewelry, Gem Star gives retailers all the marketing and merchandising tools they need to be successful, including displays, special boxing, printed collateral materials, ad slicks, social media marketing and more.
“In the past few years, we’ve seen diamond trends like two-stone really take off, and some retailers didn’t get on board early enough to be successful,” says Patel. “That’s why we’re urging jewelers to take a look and see why Magnificence is so magnificent. ‘Magnify Your Love’ will truly ‘Magnify Your Sales.’”