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StarVinci Debuts Forever Moments at JCK Las Vegas 2025

This breakthrough B2C2B retail platform ushers in a new era in lab-grown diamond jewelry.

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(PRESS RELEASE) LAS VEGAS, NV — Inspired by the timeless genius of Leonardo da Vinci, StarVinci, the emotional storytelling platform powered by LABELL, proudly announces the debut of Forever Moments at JCK Las Vegas 2025. This breakthrough B2C2B retail platform ushers in a new era in lab-grown diamond jewelry—centered on emotional storytelling, personalization, and modern heirloom creation.

More than a collection, Forever Moments is a movement. Today’s consumers seek more than sparkle, they seek symbolism, meaning, and a way to express their love and commitment through jewelry that endures across generations.

“This industry has always been about relationships, not just product,” says Lolo, CEO of LABELL and co-creator of StarVinci. “Forever Moments empowers retail professionals to shape their customers’ personal stories—far beyond just closing sales.” (added italics)

At the Heart of Forever Moments
One cultivated diamond origin. Multiple DNA-matching heirlooms.

From a single piece of lab-grown diamond rough, couples create not just a ring, but a living lasting- legacy. Each piece is physically and symbolically connected, cut from the same origin, and marked with matching DNA.

Over time, that shared origin becomes a diamond story, layered with new chapters in pendants, vow renewal stones, and keepsakes for future generations.

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“It’s about building your story in diamonds—layer by layer, moment by moment,” Lolo continues.

Introducing the StarVinci Forever Moments Collections

  • Forever Bond – The signature of StarVinci. Two or more DNA-matching diamonds precision-cut from a single lab-grown rough, starting with the engagement ring and continuing into pendants and legacy pieces.
  • The I DO Bond Pendant – A new bridal ritual. Cut from the same rough as the engagement diamond, this minimalist pendant is worn close to the heart, symbolizing a promise shared before the vow.
  • Live Your Life Travel Ring – A value-forward, high-brilliance travel or daily wear ring designed to match your Forever Bond ring. Available in Lumina Apex, Lumina Maxx, or ECOFIRE One.
  • Forever Flex (Coming Soon) – A revolutionary flex-fit ring that naturally adjusts up to 1.5 sizes. No resizing needed. Exceptional Diamonds. Everyday Brilliance.
  • Lumina Apex – The pinnacle of lab-grown precision. GCAL-certified 8X performance for those who demand perfection. perfectionists.
  • Lumina Maxx – Near-8X brilliance, masterfully cut for exceptional fire. A luxury without compromise.
  • ECOFIRE One – Budget-conscious Hearts & Arrows craftsmanship—bespoke to mirror the brilliance of your Forever Bond diamond.

See It First at JCK Las Vegas
Visit LABELL in the Super Bell Pavilion – Booth #49055
June 6–9, 2025

Contact Information:
For JCK Appointments & Inquiries:
Jackie Kha – jackie@sbjonline.com | 213-268-3388
Press & Retail Inquiries:
Steve Feldman – steveFeldmanmktg@gmail.com | 516-319-7271

About StarVinci

A modern renaissance in diamond storytelling, StarVinci draws inspiration from the geometry and visionary spirit of Leonardo da Vinci. As the emotional extension of LABELL, StarVinci delivers design-forward creations featuring exceptionally well-cut lab-grown diamonds, including GCAL-certified 8X, near-8X brilliance, and ECOFIRE One. These are in addition to breakthrough Live Your Life and Live Your Lifestyle collections that celebrate love, legacy, and light.
Built on LABELL’s innovative B2C2B model, StarVinci empowers customers to begin their journey online or in-store, while ensuring their local jeweler remains at the heart of every milestone.
LABELL creates the diamond. StarVinci creates the moment. Together, they engineer legacy.

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SPONSORED VIDEO

Four Decades of Excellence: How Wilkerson Transformed a Jeweler's Retirement into Celebration

After 45 years serving the Milwaukee community, Treiber & Straub Jewelers owner Michael Straub faced a significant life transition. At 75, the veteran jeweler made a personal decision many business owners understand: "I think it's time. I want to enjoy my wife with my grandchildren for the next 10, 15 years." Wilkerson's expertise transformed this major business transition into an extraordinary success. Their comprehensive approach to managing the going-out-of-business sale created unprecedented customer response—with lines forming outside the store and limits on how many shoppers could enter at once due to fire safety regulations. The results exceeded all expectations. "Wilkerson did a phenomenal job," Straub enthuses. "They were there for you through the whole thing, helped you with promoting it, helping you on day-to-day business. I can't speak enough for how well they did." The partnership didn't just facilitate a business closing; it created a celebratory finale to decades of service while allowing Straub to confidently step into his well-earned retirement.

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