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Supercharge Your Site … and More Service News for April

Plus, check out Gübelin Academy’s new online course.





Gemstones 101

The renowned Gübelin Academy now offers a new online course, “Coloured Gem Professional: The Basics.” The course includes expert interviews and additional information such as the work of the curator, who manages the Gübelin Gem Lab’s reference stone collection of more than 27,000 samples.

Supercharge Your Site

If you’re looking for the best way to grow your store’s potential in 2021, consider turning to Freshley Digital for a fully updated and branded website for your business. In the modern market, a store’s online presence is essential for lead generation and sales. Inquire today for a free new site mockup.

Finally Forever

Fine jewelry manufacturer Stuller Inc. is celebrating couples who are preparing to say “I do” after a year of rescheduled wedding celebrations by producing a collection of wedding-focused photos, videos, and other marketing materials that are free for jewelers to use all year long.

On the Edge of Information

The Edge Retail Academy, a jewelry industry advisory company, has launched The Watch Market Share Report as part of their Vendor Pulse program. The new report shows manufacturers their Key Performance Indicators, including market share and those of their competitors. A great resource for retailers seeking to better understand sell-through data and inventory levels.

Perfectly Prolific

Prolific is the world’s first software for Personal Creativity Management (PCM). It’s designed to help you troubleshoot your own challenges in a fast, personalized way. Subscribers get full access, downloadable resources and daily emails delivered to their inbox with inspiration to help them execute their ideas.




When the Kids Have Their Own Careers, Wilkerson Can Help You to Retire

Alex and Gladys Rysman are the third generation to run Romm Jewelers in Brockton, Mass. And after many decades of service to the industry and their community, it was time to close the store and take advantage of some downtime. With three grown children who each had their own careers outside of the industry, they decided to call Wilkerson. Then, the Rysmans did what every jeweler should do: They called other retailers and asked about their own Wilkerson experience. “They all told us what a great experience it was and that’s what made us go with Wilkerson.” says Gladys Rysman. The results? Alex Rysman says he was impressed. “We exceeded whatever I expected to do by a large margin.”

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