Connect with us

Headlines

Survey of 100 Retail CFOs Reveals the 6 Risks They Worry About Most in 2016

mm

Published

on

They also tell which promotional strategies are working, and which aren’t.

A recent BDO survey of 100 retail finance chiefs gauged their sentiment on the current retail climate and also asked what risks concern them most for 2016, CFO magazine writes. The article lists the top six risks cited by the survey respondents, including:

  • Competition and consolidation in the retail sector (29%)
  • Federal, state and/or local regulations (21%)
  • Geopolitical events/natural disasters (20%)
  • Protection of customer data from potential breach (15%)
  • U.S. and foreign supplier concerns (8%)
  • Excess inventory (8%)

 

The survey, according to the article, also revealed that 22 percent of the CFOs believed that in-store promotions were less successful than any other promotional strategy in 2015, while 31 percent of them said social media and email promotions were the most successful.

Read more at CFO

Advertisement

Advertisement

SPONSORED VIDEO

Wilkerson Testimonials

If It’s Time to Consolidate, It’s Time to Call Wilkerson

When Tom Moses decided to close one of the two Moses Jewelers stores in western Pennsylvania, it was time to call in the experts. After reviewing two candidates, Moses, a co-owner of the 72 year-old business, decided to go with Wilkerson. The sale went better than expected. Concerned about running it during the pandemic, Moses says it might have helped the sale. “People wanted to get out, so there was pent-up demand,” he says. “Folks were not traveling so there was disposable income, and we don’t recall a single client commenting to us, feeling uncomfortable. It was busy in here!” And perhaps most importantly, Wilkerson was easy to deal with, he says, and Susan, their personal Wilkerson consultant, was knowledgeable, organized and “really good.” Now, the company can focus on their remaining location — without the hassle of carrying over merchandise that either wouldn’t fit or hadn’t sold. “The decision to hire Wilkerson was a good one,” says Moses.

Promoted Headlines

Most Popular