Headlines

Swarovski to Enter Natural Diamond Market

It will make its foray into the market in the next year.

Published

6 years ago

June 4, 2019

INSTORE Staff

Austrian jeweler Swarovski, which specializes in cut-glass crystals, is getting into the natural-diamond business.

It will make its foray into the market in the next year, Rapaport News reports.

Jimmy Degroot

Smith and DeGroot Release ‘A Vendor Perspective’ Podcast Episode

Jimmy Degroot

Video: Split Sales Require Effort

Jimmy Degroot

The Business of Jewelry Podcast Special Edition (Part 2)

The company will manufacture rough diamonds into polished products in Austria, Nadja Swarovski said in a panel discussion at the JCK Las Vegas show, according to Rapaport News.

It will also get third-party diamonds from suppliers for its collections.

Swarovski, who leads design services and corporate communications for the company, said the diamonds will be “sustainably sourced.”

The firm began selling “created diamonds” three years ago.

Read more at the Rapaport News

click to Comment(Comment)

Up Next

Bankrupt Jewelry Store Is Selling Off Everything — Including Its Iconic Chandelier

Don't Miss

Jewelry-Store Worker Accused of Stealing $27,000+

Windsor Jewelers: Building for Tomorrow with Wilkerson

After 43 years in the jewelry industry, Windsor Jewelers' President Rob Simon knows the value of trusted partnerships. When planning a store expansion in Winston-Salem, North Carolina, he turned to Wilkerson to transform existing inventory into construction capital. "There have been very few companies I've dealt with that I totally trust," Simon shares. "Wilkerson understands their success is 100% based on your success." The partnership enabled Windsor to fund new showcases and construction while maintaining their position as their community's premier jeweler. For Simon, the choice was clear: "Over the years, I've been abused in every direction there is by different people in this industry, so I know what to avoid. One company not to avoid is Wilkerson."