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Sylvie’s Online Ring Builder and More Service News for May

This service allows customers to design their own custom rings.

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SYLVIE-Style-Bar

Sylvie Selection Process

Sylvie Collection’s online ring builder, Sylvie Style Bar, allows customers to design their own custom rings with over 1,000 options. The finished ring design can be emailed, shared on social media, saved on a phone or desktop or even used to locate a Sylvie retailer for purchase. sylviecollection.com

Definitely My Diamond

GemEx DiamondEye is a new way to protect and verify diamonds using an iPad or iPhone. The DiamondEye kit makes it easy to register a diamond on the SkyVault database. Once a stone is registered, you or your customers can use DiamondEye to verify that diamond’s identity any time. No more uncertainty! retailer.diamondeye.app

Spectacular Software

Virtual Diamond Boutique (VDB) now offers Software as a Service (SaaS) in support of jewelry businesses of all types. VDB SaaS is a customizable, jewelry-specific platform that can enhance existing systems, technologies or websites or even create unique B2B or B2C apps for smart devices to better serve customers and clients. vdbapp.com

Headed to Texas

The American Gem Society’s beloved annual conclave is scheduled for Sept. 12-14 at the Sheraton Dallas Hotel in Dallas. The event will be filled with opportunities to reconnect and engage with peer-to-peer learning, keynote speakers, and more. americangemsociety.org/conclave-2021

Elevate Your Marketing

Is your marketing making the grade? Today’s ever-developing reality requires an agile strategy, and Ascend Marketing’s new array of digital and traditional marketing services for jewelers is here to meet that need. In celebration of the launch, Ascend is offering their Marketing Fitness Checkup free of charge for a limited time. ascendmarketing.com

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SPONSORED VIDEO

This Third-Generation Jeweler Was Ready for Retirement. He Called Wilkerson

Retirement is never easy, especially when it means the end to a business that was founded in 1884. But for Laura and Sam Sipe, it was time to put their own needs first. They decided to close J.C. Sipe Jewelers, one of Indianapolis’ most trusted names in fine jewelry, and call Wilkerson. “Laura and I decided the conditions were right,” says Sam. Wilkerson handled every detail in their going-out-of-business sale, from marketing to manning the sales floor. “The main goal was to sell our existing inventory that’s all paid for and turn that into cash for our retirement,” says Sam. “It’s been very, very productive.” Would they recommend Wilkerson to other jewelers who want to enjoy their golden years? Absolutely! “Call Wilkerson,” says Laura. “They can help you achieve your goals so you’ll be able to move into retirement comfortably.”

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