Have you ever run into an employee who made you feel stupid or small?
SALES FLOOR The Safe Option Got a clueless guy looking to buy a gift for a girl he doesn’t know that well? Suggest a bracelet or...
Company policy and customer service are, too often, direct opposites.
MARKETINGGuest Services Hotels are a great source of potential customers. Whether guests are honeymooners, corporate warriors thinking of their wives back home or couples on vacation,...
GENERALService for Servicemen Here’s another example of the gold that can be sifted from Google Analytics data. H.L. Gross & Bro. Jewelers of Garden City, NY,...
Think Fast Read but a few pages of Daniel Kahneman’s Thinking, Fast and Slow and you’ll start to question a lot of the decisions you’ve made...
Lessons from the hotel industry.
HALLOWEEN WISHES Send Alternative Cards Christmas cards are a terrific way to deliver a holiday shopping reminder and a terrible one — because everyone else is...
Buying event signs, communicating with top customers, and more answers to jewelers' questions.
The following article is an excerpt from Hug Your People: The Proven Way to Hire, Inspire and Recognize Your Employees and Achieve Remarkable Results by Jack...
Also, be nice to leavers!
Don’t let that 40-something leave, warns Shane Decker. One of the biggest myths in jewelry retailing is that we win customers for life when they purchase...
Be a shopping buddy!
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