On Running Your Shop: Profit from That Clunker BY DAVID GELLER Published in the April 2013 issue. Let your old computer live out its remaining days...
On Running Your Shop: Build to the Moment of Truth As with a high-school flame, you have to woo the customer BY DAVID GELLER Published in...
On Running Your Shop: Old Spice Guy is Right: It Comes Down to Confidence BY DAVID GELLER Published in the February 2013 issue. Repair prices are...
On Running Your Shop: Pickup Tricks Know What you can and can’t do with abandoned repairs. BY DAVID GELLER Published in the January 2013 issue. Every...
Once upon a time in a jewelry store on Main Stood a jeweler we all know, let’s just call her Jane. She learned her craft going...
Spiff of The Month: David’s Favorite Rreally Big Win BY DAVID GELLER Published in the December 2012 issue. I asked a store if it wanted to...
On Running Your Shop: Get Near 100% Delivery on Jobs from Your Shop BY DAVID GELLER Published in the November 2012 issue. Use the right systems...
Spiff of The Month: Team Competition BY DAVID GELLER Published in the November 2012 issue. Salespeople aren’t the only ones who help make the holidays merry....
Spiff of The Month: Football Yardage BY DAVID GELLER Published in the October 2012 issue. 1Split staff into two teams. 2Develop sales goals and assign values...
On Running Your Shop: Move Beyond Gold Buying BY DAVID GELLER Published in the October 2012 issue. Start running your business in the 21st century. The...
On Running Your Shop: Old Inventory, Not Margins, Is the Real Problem Know how much inventor y to have. BY DAVID GELLER Published in the June...
David Geller: Put Your Jeweler on Commission Your profits are nearly guaranteed. BY DAVID GELLER Published in the May 2012 issue Many stores ask me about...
David Geller: Farm out Your Payroll Eliminate the hassle, drudgery and, most of all, mistakes. BY DAVID GELLER Published in the April 2012 issue After helping...
Advertising strategies in a new world, the insurance impact of having a kids' playroom, and more.
On Running Your Shop : Don’t Do Payroll Yourself BY DAVID GELLER Published in the April 2012 issue. Eliminate the hassle, drudgery and, most of all, mistakes. After...
On Running Your Shop: Tout the Shop Speed up your slow months with a direct-mail piece. BY DAVID GELLER Published in the March 2012 issue For...
David Geller: Divide The Toils Set individual sales goals for the year. BY DAVID GELLER Published in the February 2012 issue Now that the holiday season...
Spiff of The Month: The Big Drawing BY DAVID GELLER Published in the February 2012 issue. Increase overall sales with this raffle among staff. 1Have a...
David Geller: Thrill with Incentives Give your staff 8% when they sell old merchandise BY DAVID GELLER Published in the January 2012 issue I recently had a discussion...
David Geller: Safe Keeping Less is more when it comes to inventory and displays BY DAVID GELLER Published in the December 2011 issue. Ajeweler recently posted...
Advertisement
INSTORE helps you become a better jeweler with the biggest daily news headlines and useful tips. (Mailed 5x per week.)
