The new program will offer co-op marketing opportunities, turn-key digital content solutions and educational resources.
$1,000,000 in diamond credit will be dedicated to BIPOC designers .
They're 'the most highly desired and tangible luxury good.'
These jewelry styles will be promoted by social media and ad campaign beginning in late October
The council has launched a global marketing campaign.
Plus a new kids-focused initiative by Gem Legacy.
Gabrielle Grazi worked 7 years with Signet Jewelers.
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