Plus a few tips to keep your staff well-trained.
The 12-week training via Zoom is presented by Brad Huisken and Jimmy DeGroot.
“Selling forward” not only creates sales for your store, but it’s a service to your client.
Plus 19 words to bring out the best in your employees.
Understand what they want, and you’ll sell more engagement rings.
Follow this advice, and your team will emerge well-trained in six months.
It's a 12-week intensive learning program.
Plus a new twist on wish lists and an interesting employee incentive.
Listen with your eyes to know when the customer is in the 30-second window.
But they won’t buy unless you have what they want.
Plus a good reason to keep price points low for Valentine’s.
These are some ways to respond to indecision on the part of your clients.
It's about adding on and being more efficient with your opportunities.
It takes time, effort and preparation.
Shoppers want big diamonds. Here’s how to make sure you’re ready to sell them.
And you shouldn’t be paying them commission.
Check your data, check your inventory, check your marketing plans ... the would-be grooms are coming.
And now's the time to connect with local magazines about holiday jewelry editorial features.
Reps must become specialized inventory, sales and marketing consultants.
Women seek security, and this 'rock' will provide it.
INSTORE helps you become a better jeweler
with the biggest daily news headlines and useful tips.
(Mailed 5x per week.)