Know when to walk away...
July 31-Aug. 5 DISPLAY Add some color to your display cases. If all you see is a sea of white fixtures with a bit of sparkle,...
July 3-8 MARKETING Invite any and all customers to bring their diamond ring in for a free professional cleaning. What’s the investment cost? Time and cleaner....
The Internet should be welcomed.
What if "TGI Monday" became your staff's mantra?
Celebrities, experts and even our own staff share their dreams of running a jewelry store.
A job candidate appears too good to be true … and it turns out that he is. Should the store owner fire him or give him...
How many times should I follow up with a client who is interested in an item but leaves without buying? Three times, says sales trainer Shane...
Week 1May 1-6 OPERATIONS Step outside your store. Through your windows assess the visuals and displays, but mostly watch some customer-associate interactions. It’s amazing how much...
But things aren’t all bad. Finding and keeping good people is a challenge for business owners — and it’s getting tougher. The number of Americans quitting...
Rick Antona of Uptown Diamond in Houston once organized “The World’s Most Expensive Easter Egg Hunt” — a Facebook-driven scramble for a gold-hinged egg with a...
Add Some “Oops!” Doing a PowerPoint or other computer presentation for a custom design client? Break the ice by “accidentally” dropping an incorrect slide into your...
The most important smile in your store might be outside of your store.
Energize your employee suggestion box.
We have a big event coming to town (equestrian games) with an additional 200,000 people expected in the area. How can I best take advantage of...
What I like about your (idea, work, behavior) is ______. What would make me like it even more is _______. When to say it? When you’re...
A framework for balancing short- and long-term thinking in your choices.
Build a healthier business in 2017.
A new hire seems perfect, but her recent purchase of an assault rifle and revelations about her mental health history have a store worried Running the...
You pay your employees for a full day’s work, but sometimes you get … less than that. As they go about their daily tasks, your staff...
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