Press Releases

Take the Risk Out of Buying Diamonds and Finished Jewelry for Stock with GN Diamond’s 100% Guarantee

Stores that buy for stock sell 60% more than stores who do not.

Published

6 years ago

November 15, 2019

INSTORE Staff

(PRESS RELEASE) Welcome to GN Diamond’s new 100% guarantee when buying diamonds and finished jewelry for stock. GN Diamond recognizes that retailers may sometimes be reluctant to buy loose diamonds for stock. Why buy when I can get diamonds on memo? While this may be true, it is also true that 80% of end consumers want to buy diamonds and diamond jewelry the same day they shop. It is also said that sometimes the diamonds that are left on long term memo may not always be fast sellers nor the cream of the crop. It is, therefore, critical that retailers make sure all of their “bread and butter” holes are filled in especially during the holiday season. With GN Diamond’s new 100% trade in policy customers may now feel comfortable buying diamonds for stock – if any do not sell they be switched out for other diamonds that may have a higher turnover percentage. The same holds true for finished jewelry.

Visit them 24/7 at www.gndiamond.com. Email at [email protected] or call at (800) 724-8810. They are open 7 days a week with free shipping.

Honoring a Legacy: How Smith & Son Jewelers Exceeded Every Goal With Wilkerson

When Andrew Smith decided to close the Springfield, Massachusetts location of Smith & Son Jewelers, the decision came down to family. His father was retiring after 72 years in the business, and Andrew wanted to spend more time with his children and soon-to-arrive grandchildren. For this fourth-generation jeweler whose great-grandfather founded the company in 1918, closing the 107-year-old Springfield location required the right partner. Smith chose Wilkerson, and the experience exceeded expectations from start to finish. "Everything they told me was 100% true," Smith says. "The ease and use of all their tools was wonderful." The consultants' knowledge and expertise proved invaluable. Smith and his father set their own financial goal, but Wilkerson proposed three more ambitious targets. "We thought we would never make it," Smith explains. "We were dead wrong. We hit our first goal, second goal and third goal. It was amazing." Smith's recommendation is emphatic: "I would never be able to do what they did by myself."