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Tale End: Liar, Liar

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 Tale End: Liar, Liar

Tale End: Liar, Liar

 

[dropcap cap=A] woman walks into the store, breathing fire because “I bought this ring for my 5-year-old daughter for Christmas, and when she opened the box, this is what she found … the ring all mangled, bent and the stone in pieces. How can you deliver such a product? I’ll never shop here again!” Before I could say a word, her daughter tugged at her mother’s dress and professed. “No Mommy. Remember? I stepped on the ring by accident!”[/dropcap]

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 Paul Michaels
Michaels Jewelers, Waterbury, CT

[span class=note]This story is from the October 2009 edition of INSTORE[/span]

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This Third-Generation Jeweler Was Ready for Retirement. He Called Wilkerson

Retirement is never easy, especially when it means the end to a business that was founded in 1884. But for Laura and Sam Sipe, it was time to put their own needs first. They decided to close J.C. Sipe Jewelers, one of Indianapolis’ most trusted names in fine jewelry, and call Wilkerson. “Laura and I decided the conditions were right,” says Sam. Wilkerson handled every detail in their going-out-of-business sale, from marketing to manning the sales floor. “The main goal was to sell our existing inventory that’s all paid for and turn that into cash for our retirement,” says Sam. “It’s been very, very productive.” Would they recommend Wilkerson to other jewelers who want to enjoy their golden years? Absolutely! “Call Wilkerson,” says Laura. “They can help you achieve your goals so you’ll be able to move into retirement comfortably.”

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In the End

Tale End: Liar, Liar

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 Tale End: Liar, Liar

Tale End: Liar, Liar

 

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[dropcap cap=A] woman walks into the store, breathing fire because “I bought this ring for my 5-year-old daughter for Christmas, and when she opened the box, this is what she found … the ring all mangled, bent and the stone in pieces. How can you deliver such a product? I’ll never shop here again!” Before I could say a word, her daughter tugged at her mother’s dress and professed. “No Mommy. Remember? I stepped on the ring by accident!”[/dropcap]

 Paul Michaels
Michaels Jewelers, Waterbury, CT

[span class=note]This story is from the October 2009 edition of INSTORE[/span]

Advertisement

SPONSORED VIDEO

This Third-Generation Jeweler Was Ready for Retirement. He Called Wilkerson

Retirement is never easy, especially when it means the end to a business that was founded in 1884. But for Laura and Sam Sipe, it was time to put their own needs first. They decided to close J.C. Sipe Jewelers, one of Indianapolis’ most trusted names in fine jewelry, and call Wilkerson. “Laura and I decided the conditions were right,” says Sam. Wilkerson handled every detail in their going-out-of-business sale, from marketing to manning the sales floor. “The main goal was to sell our existing inventory that’s all paid for and turn that into cash for our retirement,” says Sam. “It’s been very, very productive.” Would they recommend Wilkerson to other jewelers who want to enjoy their golden years? Absolutely! “Call Wilkerson,” says Laura. “They can help you achieve your goals so you’ll be able to move into retirement comfortably.”

Promoted Headlines

Most Popular