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Tell Your Customers NOT to Do This When Proposing

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Prepare to cringe.

If you sell lot of engagement rings, you might be accustomed to handing out a few tips on how to propose.

Well, here’s something you can advise hopeful grooms NOT to do.

Inside edition reports that Isaiah Adams decided to propose to his girlfriend, Grace, at a Maryland waterfall. She happily said yes, but when he went to give her the ring he’d selected, things didn’t go so well.

The jewelry tumbled into the waterfall and hasn’t been seen since.

His girlfriend told the TV program: “I was crying with happiness but then I was crying with fear all at the same time.”

It’s not all bad, though. They still plan to get married.

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Put Your Trust in Wilkerson

To do business successfully with anyone, you need a certain “comfort level.” That’s something that Phillips Pitts, owner of two Parris Jewelers stores in Hattiesburg, Miss., said he felt immediately when he first talked to Wilkerson’s Rick Hayes. He was just about to launch an anniversary sale. And he chose Wilkerson to handle all the details — from the marketing to the sales floor. “Rick cared what was going to happen to Parris Jewelers,” says Pitts. “Not just during the sale but after the sale.” Would he recommend Wilkerson to other jewelers contemplating a large-scale sale? Absolutely, says Pitts, who says the results “exceeded their expectations.” His trust in Wilkerson has only grown after the numbers came in. “They were interested in me fulfilling and what I need to fulfill to make my company better.”

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