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Gem Quiz

The Answer to Our March Gem Quiz Is …

And congratulations to the winner.




IN THE QUIZ business, you sometimes have to go with the obvious and hope people will doubt themselves. Not Sherry Yarnel, a Certified Master Appraiser and GIA Graduate Gemologist who could probably spot a ruby – our mystery stone — from 30 feet. Sherry is the winner of our March Gem Quiz and takes home a Gem Geek t-shirt. We’d also like to give a special mention to Lori Moyer, owner of L. Moyer Designs in State College, PA, who didn’t name a daughter after her favorite red gemstone but did give that honor to her car (see photo below).

Congratulations also to all our honorable mentions who correctly answered our quiz. If you haven’t won yet, please keep trying. We’ll be posting a new quiz in the next day or so.

Duane Aldrich
Aldrich Custom Crafts
York, PA

Derrick Allen
Graham Jewelers
Wayzata, MN

Annamarie Bara
Chicago, IL

Heather Burleson
Burleson Valuations
Lexington, KY


Mike Burnette
Gem Shopping Network
Duluth, GA

John Caruso
Gemological Evaluation & Marketing Services, Inc.
Danvers, MA

Katelynn Coad
Bravo Jewellers
Carlsbad, CA

Katelyn Daski
Leitzel’s Jewelry
Myerstown, PA
Julie Deria
Diamond Design
St. John’s, Newfoundland, CA

Valerie Duermeyer
Gentilcore Jewelers
Pittsburgh, PA

Laura Dunn
Cheshire Jewelers
Keene, NH


Katie Dye
J. David Jewelry
Tulsa, OK

Alfi Elden
Arte Fact Jewels
Lillooet, B.C. Canada

Dena Forte
St Petersburgh, FL

Christine Graichen
Malloves Jewelers
Middletown, CT

Justine Green
Warren Jewellers
Lancaster, PA

Sam Indelicato
Rochester, NY


Autumn Knight
Arizona Watch & Jewelry Service
Tucson, AZ

Joseph Korona
Korona Jewelry
Buffalo, NY
Karen Kuhn
Arabesque Jewelers
High Ridge, MO

Troy Lob
Liberty Diamonds
Irvine, CA

Lisa Lyons
Clarkson Jewelers
Ellisville, MO

Susan Maxon
Honors Gran Jewelry
Dunedin, FL

Jona McCauley
B & B Jewelers
Huntsville, AL

Betty Methvin
Whitlock Jewelry Store
Eufaula, AL

Robert Mitchell
Nord Jewelers
Kalamazoo, MI

Paula Morgan
Hollywood, FL

Mandy Mott
Becker’s Jewelers
Old Saybrook, CT

The Answer to Our March Gem Quiz Is …

Lori Moyer, L. Moyer Designs State College, PA. She said she calls her car Ruby.

Eileen O’Brien
Shoppes at Riddle

Kendra Ostrinski
Ware Jewelers
Opelika, AL

Mark Ruby
Mark Ruby
Loveland, CO

Alexander Ryman
Romm Diamonds
Brockton, MA

Drue Sanders
Drue Sanders Custom Jewelers
Albany, NY

Dottie Sheth
Lika Behar Collection
Carlstadt, NJ

Tami StGermain
Day’s Jewelers
Nashua, NH

Jennifer Sullivan
Goodman’s Jewelers
Madison, WI

Joshua Summers
Orin Jewelers
Northville, MI

Steve Whitworth
Whitworth’s Gift Chest Jewelers
Poplar Bluff, MO

Tia Smith
Alan Miller Jewelers
Oregon, OH

Over the years, INSTORE has won 80 international journalism awards for its publication and website. Contact INSTORE's editors at [email protected].



When Sales Beat Projections, You Know Wilkerson Did Its Job

There are no crystal balls when it comes to sales projections. But when Thomasville, Georgia jeweler Fran Lewis chose Wilkerson to run the retirement/going-out-of-business sale for Lewis Jewelers and More, she was pleasantly surprised to learn that even Wilkerson could one-up its own sales numbers. “Not only did we meet our goal, but we exceeded the goal that Wilkerson had given us by about 134%,” she says. After more than 40 years in the business, Lewis says she decided a few years ago to “move towards retirement.” And she was impressed by Wilkerson’s tenure in the industry. Overall, she’d recommend the company to anyone else who may be thinking it’s time to hang up their loupe. “As a full package, they’ve done a very good job and I’d definitely recommend Wilkerson.”

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