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Terry Chandler: Cool Stores: A Definition

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Terry Chandler: Cool Stores: A Definition

The Business: Cool Stores: A Definition

It starts with an act of reaching, but not for a dusty old dictionary. 

BY TERRY W. CHANDLER 

Terry Chandler: Cool Stores: A Definition

Published in the August 2012 issue

As i set about writing this introduction to the INSTORE Coolest Stores issue, I, being the Baby Boomer I am, reached across my desk for my hard-bound Webster’s Dictionary seeking a definition for “cool” with which to open the article.

Before turning a page the thought struck me that my old and very worn dictionary was an anachronism. Certainly my Gen-X son would never reach for the dictionary I gave him when he went off to college. He would simply Google the word. I’m certain, too, that my millennial-aged grandson probably doesn’t own a dictionary, save for the app on his iPhone. Ah, technology!

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Thus, it occurred to me that the definition of a Cool Store was staring me in the face. Cool Stores are leaders and innovators. Cool Stores embrace the latest and best and are constantly reaching toward the future not being bound by or particularly enamored of the past. Cool Stores are leaders, not followers. Cool Store owners start with a vision and a dream, and they dream big! They never reach across their proverbial desks for dated or tired concepts. Rather, they peer over the edge into tomorrow with a keen sense of purpose and a steely conviction that their dream will certainly come true.

This year’s winners exemplify my definition of Cool Stores. Each has taken a dream, along with amazingly inventive ideas, and created a unique and exceptional retail jewelry environment. They are not bound by tradition or constrained by the tired adage: “That’s the way it’s always been done.” They have executed their dream with precision and passion.

So, I encourage the reader to put down your old “hard bound” concepts and beliefs and follow me into the exciting and wonderful world of Cool. The Cool Store landscape you are about to survey is lovely and the creativity stunning. Congratulations to all the winners. We count ourselves fortunate to have you in the jewelry industry and appreciate the generous way you share your dream with us that we may be inspired to follow.

Terry W. Chandler is president/CEO of Diamond Council of America and the moderator of numerous Cool Stores panels at The SMART Jewelry Show.

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Celebrate Your Retirement with Wilkerson

For nearly three decades, Suzanne and Tom Arnold ran a successful business at Facets Fine Jewelry in Arlington, Va. But the time came when the Arnolds wanted to do some of the things you put off while you’ve got a business to run. “We decided it was time to retire,” says Suzanne, who claims the couple knew how to open a store, how to run a store but “didn’t know how to close a store.” So, they hired Wilkerson to do it for them. When she called, Suzanne says Wilkerson offered every option for the sale she could have hoped for. Better still, “the sale exceeded our financial goals like crazy,” she says. And customers came, not only to take advantage of the going-out-of-business buys and mark-downs, but to wish a bon voyage to the beloved proprietors of a neighborhood institution. “People were celebrating our retirement, and that was so special,” says says.

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Commentary: The Business

Terry Chandler: Cool Stores: A Definition

Published

on

Terry Chandler: Cool Stores: A Definition

The Business: Cool Stores: A Definition

It starts with an act of reaching, but not for a dusty old dictionary. 

BY TERRY W. CHANDLER 

Terry Chandler: Cool Stores: A Definition

Published in the August 2012 issue

As i set about writing this introduction to the INSTORE Coolest Stores issue, I, being the Baby Boomer I am, reached across my desk for my hard-bound Webster’s Dictionary seeking a definition for “cool” with which to open the article.

Advertisement

Before turning a page the thought struck me that my old and very worn dictionary was an anachronism. Certainly my Gen-X son would never reach for the dictionary I gave him when he went off to college. He would simply Google the word. I’m certain, too, that my millennial-aged grandson probably doesn’t own a dictionary, save for the app on his iPhone. Ah, technology!

Thus, it occurred to me that the definition of a Cool Store was staring me in the face. Cool Stores are leaders and innovators. Cool Stores embrace the latest and best and are constantly reaching toward the future not being bound by or particularly enamored of the past. Cool Stores are leaders, not followers. Cool Store owners start with a vision and a dream, and they dream big! They never reach across their proverbial desks for dated or tired concepts. Rather, they peer over the edge into tomorrow with a keen sense of purpose and a steely conviction that their dream will certainly come true.

This year’s winners exemplify my definition of Cool Stores. Each has taken a dream, along with amazingly inventive ideas, and created a unique and exceptional retail jewelry environment. They are not bound by tradition or constrained by the tired adage: “That’s the way it’s always been done.” They have executed their dream with precision and passion.

So, I encourage the reader to put down your old “hard bound” concepts and beliefs and follow me into the exciting and wonderful world of Cool. The Cool Store landscape you are about to survey is lovely and the creativity stunning. Congratulations to all the winners. We count ourselves fortunate to have you in the jewelry industry and appreciate the generous way you share your dream with us that we may be inspired to follow.

Terry W. Chandler is president/CEO of Diamond Council of America and the moderator of numerous Cool Stores panels at The SMART Jewelry Show.

Advertisement

Advertisement

SPONSORED VIDEO

Celebrate Your Retirement with Wilkerson

For nearly three decades, Suzanne and Tom Arnold ran a successful business at Facets Fine Jewelry in Arlington, Va. But the time came when the Arnolds wanted to do some of the things you put off while you’ve got a business to run. “We decided it was time to retire,” says Suzanne, who claims the couple knew how to open a store, how to run a store but “didn’t know how to close a store.” So, they hired Wilkerson to do it for them. When she called, Suzanne says Wilkerson offered every option for the sale she could have hoped for. Better still, “the sale exceeded our financial goals like crazy,” she says. And customers came, not only to take advantage of the going-out-of-business buys and mark-downs, but to wish a bon voyage to the beloved proprietors of a neighborhood institution. “People were celebrating our retirement, and that was so special,” says says.

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