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The Newest Virtual Try-On From GemFind and More January 2022 Service News

Plus, 2021-2022 catalog from Royal Chain.

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Virtual Ring Reality

GemFind Digital Solutions has added a Virtual Try-On feature to its popular RingBuilder App. GemFind’s RingBuilder App lets customers have complete control while building their own dream rings. Now, the Virtual Try On Feature allows clients to see how their custom creations look on their own fingers. gemfind.com

Custom Creations

Vdora custom is a new company dedicated to bespoke custom manufacturing. Founded by industry veteran Vik Jain, Vdora’s goal is to help retailers provide an elevated and personalized experience to their clients by facilitating the process of bespoke design and custom-crafted gold and platinum jewelry. vdora.com

Digital Diamonds

Virtual Diamond Boutique (VDB), the industry’s largest virtual marketplace, has launched VDB Online Auction House, an app dedicated to B2B industry auctions. It offers industry buyers and sellers greater opportunity to connect in a secure digital environment. vdbapp.com

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Off the Chain

Royal Chain has launched its 2021-2022 catalog! The much-anticipated volume features a colorful new look and offers 500+ pages of goodness, including brand new collections in both gold and sterling silver, as well as pieces from the company’s branded collection, Phillip Gavriel. royalchain.com

TikTok Tech

Sarine is taking full advantage of technology with their new marketing campaign, which uses trendy video sharing app TikTok to post bite-sized snippets of diamond education. Sarine’s “Tech-Tok” campaign’s videos use a light, humorous approach to make diamond-buying education easily digestible for the most online generation. sarine.com

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Thinking of Liquidating? Wilkerson’s Got You Covered

Bil Holehan, the manager of Julianna’s Fine Jewelry in Corte Madera, Calif., decided to go on to the next chapter of his life when the store’s owner and namesake told him she was set to retire. Before they left, Holehan says they decided to liquidate some of the store’s aging inventory. They chose Wilkerson for the sale. Why? “Friends had done their sales with Wilkerson and they were very satisfied,” says Holehan. He’d enthusiastically recommend Wilkerson to anyone looking to stage a liquidation or going-out-of-business sale. “There were no surprises,” he says. “They were very professional in their assessment of our store, what we could expect from the sale and they were very detailed in their projections. They were pretty much on the money.”

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