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Line Time: Which of These Two Pieces Is Your Favorite?

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SITUATION
One of your customers is wavering on the purchase ? she lacks confidence. Point to the selection of jewelry she’s looking at and give her this choice of two positives: 

“WHICH OF THESE TWO PIECES IS YOUR FAVORITE

HOW TO SAY IT
Once she’s made her choice, reassure her by saying, ?Excellent choice!? This will give her a boost of confidence and make her feel more personally tied to the piece she’s chosen.  

Source: INSTORE

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Wilkerson Testimonials

Cleaning House for a New Generation

At Komara Jewelers in Canfield, Ohio, Wilkerson handled all the aspects of its retirement sale just as owner Bob Komara’s children took over day-to-day operations of the business. They’d used other companies before, says Brianna Komara-Pridon, but they didn’t compare. “If we had used Wilkerson then, it would have been so much better.”

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Line Time

Line Time: Which of These Two Pieces Is Your Favorite?

mm

Published

on

SITUATION
One of your customers is wavering on the purchase ? she lacks confidence. Point to the selection of jewelry she’s looking at and give her this choice of two positives: 

“WHICH OF THESE TWO PIECES IS YOUR FAVORITE

HOW TO SAY IT
Once she’s made her choice, reassure her by saying, ?Excellent choice!? This will give her a boost of confidence and make her feel more personally tied to the piece she’s chosen.  

Source: INSTORE

Advertisement

SPONSORED VIDEO

Wilkerson Testimonials

Cleaning House for a New Generation

At Komara Jewelers in Canfield, Ohio, Wilkerson handled all the aspects of its retirement sale just as owner Bob Komara’s children took over day-to-day operations of the business. They’d used other companies before, says Brianna Komara-Pridon, but they didn’t compare. “If we had used Wilkerson then, it would have been so much better.”

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