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My Life and Sanity Files

Sanity Files: Babs Noelle

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The Sanity Files: Babs Noelle

How top jewelers keep their cool in a crazy world

Babs Noelle

Published in the January 2013 issue

Alara Jewelry, Bozeman, MT

European-trained master jeweler. Happy, albeit slightly nutty, retailer
of 58 designer jewelry lines. Knucklehead in charge at Alara Jewelry.

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Wilkerson Testimonials

When Liquidation Is the Best Option, This Legendary Jeweler Chose Wilkerson

George Koueiter & Sons Jewelers, a 65-year old jewelry institution in Grosse Pointe, MI, had always been a mainstay in this suburban Detroit community. But when owners George and Paul Koueiter were ready to retire, they made the decision to close rather than sell. “We decided our best option to do the liquidation sale was Wilkerson,” says Paul Koueiter. The results, says George Koueiter, exceeded expectations and the process was easy. “Wilkerson just kept us in mind,” says George. “They never did anything without asking and whatever they asked us to do was just spot on.”

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