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Sanity Files: Jennifer Gandia

Published

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The Sanity Files: Jennifer Gandia

How top jewelers keep their cool in a crazy world

Sanity Files: Jennifer Gandia

Published in the November 2012 issue

Greenwich Jewelers, New York, NY
Jennifer Gandia specializes in marketing, merchandising and branding for her New York City store, which she co-owns with her sister, Christina Gandia Gambale. She studied marketing communications at the Fashion Institute of Technology and worked as a public relations manager for a cosmetics company before joining the family business in 2002.

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Ready to Relocate? Wilkerson Makes Your Move Seamless

When Brockhaus Jewelry decided to leave their longtime West Main Street storefront for a standalone building elsewhere in Norman, Oklahoma, owners John Brockhaus and Brad Shipman faced a familiar challenge: how to efficiently reduce inventory before the big move. Their solution? Partnering with liquidation specialists Wilkerson for a second time. "We'd already experienced Wilkerson's professionalism during a previous sale," Shipman recalls. "But their approach to our relocation event truly impressed us. They strategically prioritized our existing pieces while tactfully introducing complementary merchandise as inventory levels decreased." The carefully orchestrated sale didn't just meet targets—it shattered them. Asked if they'd endorse Wilkerson to industry colleagues planning similar transitions—whether relocating, retiring, or refreshing their space—both partners were emphatic in their approval. "The entire process was remarkably straightforward," Shipman notes. "Wilkerson delivered a well-structured program, paired us with a knowledgeable advisor, and managed every detail flawlessly from concept to completion."

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Sanity Files: Jennifer Gandia

Published

on

The Sanity Files: Jennifer Gandia

How top jewelers keep their cool in a crazy world

Sanity Files: Jennifer Gandia

Published in the November 2012 issue

Greenwich Jewelers, New York, NY
Jennifer Gandia specializes in marketing, merchandising and branding for her New York City store, which she co-owns with her sister, Christina Gandia Gambale. She studied marketing communications at the Fashion Institute of Technology and worked as a public relations manager for a cosmetics company before joining the family business in 2002.

Advertisement

SPONSORED VIDEO

Ready to Relocate? Wilkerson Makes Your Move Seamless

When Brockhaus Jewelry decided to leave their longtime West Main Street storefront for a standalone building elsewhere in Norman, Oklahoma, owners John Brockhaus and Brad Shipman faced a familiar challenge: how to efficiently reduce inventory before the big move. Their solution? Partnering with liquidation specialists Wilkerson for a second time. "We'd already experienced Wilkerson's professionalism during a previous sale," Shipman recalls. "But their approach to our relocation event truly impressed us. They strategically prioritized our existing pieces while tactfully introducing complementary merchandise as inventory levels decreased." The carefully orchestrated sale didn't just meet targets—it shattered them. Asked if they'd endorse Wilkerson to industry colleagues planning similar transitions—whether relocating, retiring, or refreshing their space—both partners were emphatic in their approval. "The entire process was remarkably straightforward," Shipman notes. "Wilkerson delivered a well-structured program, paired us with a knowledgeable advisor, and managed every detail flawlessly from concept to completion."

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