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These Are The Latest in Services For Jewelers

This includes initiatives to help retailers reach clients with services during the pandemic.

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INOX Jewelry microsites

INOX Innovation

INOX Jewelry has launched e-commerce microsites to help retail partners expand virtual opportunities while COVID-19 restricts foot traffic. INOX manages all operation and shipping for the store-branded microsites, allowing retailers to focus exclusively on sales.

salesone.org

GCAL verification page

20 Year Training

The Gem Certification & Assurance Lab (GCAL) is offering a new sales training seminar, “Closing More Sales With GCAL.” The prestigious lab is celebrating its 20th year in 2020.

gcalusa.com

ASA COVID banner

Ally with ASA

The American Society of Appraisers (ASA) is offering free Ally membership to gem and jewelry appraisers affected by COVID-19. Benefits include savings on webinars, subscription to ASA publications, access to the ASA Job Bank, and more.

appraisers.org/ally

Jeweler experts COVID website

E-Experts

Jeweler Websites, Inc., which has created more than 700 jewelry websites for 500 different jewelers, is offering a reduced pricing structure to help retailers expand their e-commerce reach while foot traffic is restricted by the COVID-19 situation.

jewelerwebsites.com

BriteCo iPad jewelry type

Briten up

Insurer BriteCo is offering an exclusive guide to Virtual Reappraisals. This unique resource is packed with great advice on how to maintain and grow business through virtual reappraisals, a valuable service that your customers can enjoy without leaving their homes.

brite.co

Over the years, INSTORE has won 80 international journalism awards for its publication and website. Contact INSTORE's editors at [email protected].

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Wilkerson Testimonials

If It’s Time to Consolidate, It’s Time to Call Wilkerson

When Tom Moses decided to close one of the two Moses Jewelers stores in western Pennsylvania, it was time to call in the experts. After reviewing two candidates, Moses, a co-owner of the 72 year-old business, decided to go with Wilkerson. The sale went better than expected. Concerned about running it during the pandemic, Moses says it might have helped the sale. “People wanted to get out, so there was pent-up demand,” he says. “Folks were not traveling so there was disposable income, and we don’t recall a single client commenting to us, feeling uncomfortable. It was busy in here!” And perhaps most importantly, Wilkerson was easy to deal with, he says, and Susan, their personal Wilkerson consultant, was knowledgeable, organized and “really good.” Now, the company can focus on their remaining location — without the hassle of carrying over merchandise that either wouldn’t fit or hadn’t sold. “The decision to hire Wilkerson was a good one,” says Moses.

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