2019 WAS A BIG YEAR for podcasts at INSTORE, with a steady stream of episodes featuring jewelry-industry advice, interviews and inspiration.
Below we feature the top five episodes of the year based on number of listens. And you can click here to check all of our podcasts, including The Barb Wire, JimmyCast and Over the Counter.
1. Ben Smithee Isn’t Just Another Social Media ‘Influencer’
The Barb Wire celebrates its 10th episode with a visit from Ben Smithee, CEO at The Smithee Group (thesmitheegroup.com), a digital consultancy whose mission is “helping big brands think small and small brands think bigger.”
2. A Jeweler Learns the Internet’s Weaknesses, and His Own Strengths
In this episode of Over the Counter, Kyle Bullock, who typically shares stories of other jewelers’ most memorable sales, tells the story of one of his own memorable recent sales. In this transaction, Kyle faces off against the Internet … and wins.
3. How to Find Good People and Avoid Employee Nightmares
Finding and hiring people who can become high-quality employees is the topic under discussion in the third episode of INSTORE’s JimmyCast podcast series from jewelry-store trainer Jimmy DeGroot along with co-host Doug Meadows of David Douglas Diamonds in Marietta, GA.
4. Holiday Sales These Jewelers Will Never Forget
In this special holiday wrap-up episode of Over the Counter, fourth-generation jeweler Kyle Bullock of Bullock’s Jewelry in Roswell, NM, shares some of his favorite stories from the just-concluded holiday season.
5. Get Your Employees to Act Like They Own the Damn Place
How can a jewelry-store owner get the members of his or her team to think and act like they are store-owners? That’s the big question covered in the second episode of JimmyCast.