These Customers Are Guilty of Moving Violations

Published

8 years ago

February 23, 2017

INSTORE Staff

We just closed a location we’ve had for 40-plus years to relocate to a brand new store. We had to shut down operations for five days. It took each day to load the safes, cases, inventory and all the decades of “collecting.” We had customers who literally stepped over the moving trucks’ loading inclines, walked past the “Closed” signage, and entered the chaos of our showroom floor. At this point, they couldn’t understand why we were not able to 1) replace watch batteries; 2) repair bent prongs; 3) appraise items bought elsewhere; 4) order watch crystals. It was difficult to nicely explain that the instruments and tools we needed were probably in that large truck that they just maneuvered around to enter. We maintained our good manners to acknowledge and engage these dear customers, but perhaps we should have had a parking lot attendant to run interference. Lessons learned: Some folks just don’t use common sense. — Wendy Smith, Jimmy Smith Jewelers, Decatur, AL

You Wouldn’t Cut Your Own Hair. Why Run Your Own Retirement Sale?

After being in business for over a quarter of a century, Wayne Reid, owner of Wayne Jewelers in Wayne, Pennsylvania, decided it was time for a little “me time.” He says, “I’ve reached a point in my life where it’s time to slow down, enjoy a lot of things outside of the jewelry industry. It just seemed to be the right time.” He chose Wilkerson to handle his retirement sale because of their reputation and results. With financial goals exceeded, Reid says he made the right choice selecting Wilkerson to handle the sale. “They made every effort to push our jewelry to the forefront of the showcases,” he says, lauding Wilkerson for their finesse and expertise. Would he recommend them to other jewelers who want to make room for new merchandise, expand their business or like him, decide to call it a day? Absolutely he says, equating trying to do this kind of sale with cutting your own hair. “The results are going to happen but not as well as if you have a professional like Wilkerson do the job for you.”