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True Tales

This Car Dealer Got Revenge With a Low-Ball Offer on a Diamond




I received a written offer from a used-car salesman looking to buy a diamond and bridal/wedding set: he wanted an additional 15 percent off my sales quote; a larger diamond with a higher color, clarity and cut grade; lifetime discounts on any and all future repairs or purchases; and additional discounts. And, if I agreed to his terms (and signed on his dotted line), he would give me 50 percent payment! Wowza! Car sales, huh.

Told anonymously to INSTORE’s Big Survey, 2016


This article originally appeared in the April 2017 edition of INSTORE.



Wilkerson Testimonials

When Liquidation Is the Best Option, This Legendary Jeweler Chose Wilkerson

George Koueiter & Sons Jewelers, a 65-year old jewelry institution in Grosse Pointe, MI, had always been a mainstay in this suburban Detroit community. But when owners George and Paul Koueiter were ready to retire, they made the decision to close rather than sell. “We decided our best option to do the liquidation sale was Wilkerson,” says Paul Koueiter. The results, says George Koueiter, exceeded expectations and the process was easy. “Wilkerson just kept us in mind,” says George. “They never did anything without asking and whatever they asked us to do was just spot on.”

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