Connect with us

Gem Quiz

This Gemstone Sounds Like An Evil Planet or Skin Disease, But It’s Really Quite Delightful

This green stone offers emerald-like beauty at a fraction of the price.

mm

Published

on

This Gemstone Sounds Like An Evil Planet or Skin Disease, But It’s Really Quite Delightful

ZIRCON, VARISCITE, AMMOLITE — some gemstones sound more like evil planets or skin diseases than something that could be turned into jewelry. I, too, suffer from a less than romantic name, although it’s probably a car polish that first comes to mind when you hear me mentioned. Still, what my over-literal namers lacked in inspiration I make up for with my emerald-like beauty. At a relatively low cost and readily available since Siberia’s mineral riches began flowing into the market, I make a great choice for earrings. I tend to be a little soft for ring duty — and no one is going to ask why you’re selling industrial agents as center stones.

Who am I?

Advertisement

SPONSORED VIDEO

Ready to Relocate? Wilkerson Makes Your Move Seamless

When Brockhaus Jewelry decided to leave their longtime West Main Street storefront for a standalone building elsewhere in Norman, Oklahoma, owners John Brockhaus and Brad Shipman faced a familiar challenge: how to efficiently reduce inventory before the big move. Their solution? Partnering with liquidation specialists Wilkerson for a second time. "We'd already experienced Wilkerson's professionalism during a previous sale," Shipman recalls. "But their approach to our relocation event truly impressed us. They strategically prioritized our existing pieces while tactfully introducing complementary merchandise as inventory levels decreased." The carefully orchestrated sale didn't just meet targets—it shattered them. Asked if they'd endorse Wilkerson to industry colleagues planning similar transitions—whether relocating, retiring, or refreshing their space—both partners were emphatic in their approval. "The entire process was remarkably straightforward," Shipman notes. "Wilkerson delivered a well-structured program, paired us with a knowledgeable advisor, and managed every detail flawlessly from concept to completion."

Promoted Headlines

Advertisement

Advertisement

Subscribe


BULLETINS

INSTORE helps you become a better jeweler
with the biggest daily news headlines and useful tips.
(Mailed 5x per week.)

Latest Comments

Most Popular