Connect with us

True Tales

This Jewelry Client Enlisted Call Centers to Leave Bad Reviews

When your reputation is on the line, sometimes you have to settle.

mm

Published

on

This Jewelry Client Enlisted Call Centers to Leave Bad Reviews
PHOTO: ISTOCKPHOTO

We had a customer who ordered an item that took over a year to deliver. The value had gone up, and we had disclosed at the time of the order that they would have to pay for any value change. They demanded the old price and threatened to ruin our online reputation. We had a 4.9 Google rating and believe everyone has a right to post their views. We did not realize they owned call centers across the world and enlisted their employees to leave one-star reviews. After 20 one-star reviews that were all fake, we had to negotiate a settlement, which ended up costing us $5,000. It was extortion, but we really had no legal options. — Todd B., Ballwin, MO

Advertisement

SPONSORED VIDEO

Ready to Relocate? Wilkerson Makes Your Move Seamless

When Brockhaus Jewelry decided to leave their longtime West Main Street storefront for a standalone building elsewhere in Norman, Oklahoma, owners John Brockhaus and Brad Shipman faced a familiar challenge: how to efficiently reduce inventory before the big move. Their solution? Partnering with liquidation specialists Wilkerson for a second time. "We'd already experienced Wilkerson's professionalism during a previous sale," Shipman recalls. "But their approach to our relocation event truly impressed us. They strategically prioritized our existing pieces while tactfully introducing complementary merchandise as inventory levels decreased." The carefully orchestrated sale didn't just meet targets—it shattered them. Asked if they'd endorse Wilkerson to industry colleagues planning similar transitions—whether relocating, retiring, or refreshing their space—both partners were emphatic in their approval. "The entire process was remarkably straightforward," Shipman notes. "Wilkerson delivered a well-structured program, paired us with a knowledgeable advisor, and managed every detail flawlessly from concept to completion."

Promoted Headlines

Advertisement

Advertisement

Subscribe


BULLETINS

INSTORE helps you become a better jeweler
with the biggest daily news headlines and useful tips.
(Mailed 5x per week.)

Latest Comments

Most Popular