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Tiffany Rolls Out New Engagement Ring Cut — Take a Look

It’s launching this fall.

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Tiffany True debuts this autumn in North America and worldwide in 2019. / Credit: Tiffany & Co..

nched a new engagement ring design called Tiffany True.

According to a press release: “With a contoured diamond cut that maximizes brilliance, light and contrast—the ring adds a new contemporary design to Tiffany & Co.’s legendary engagement collection—a collection that includes, most notably, the world-famous engagement ring, the Tiffany Setting—a six-prong setting that has become a universal symbol of love and commitment.”

Tiffany True debuts this autumn in North America and worldwide in 2019. Credit: Tiffany & Co.

The cut “exposes more surface area on the diamond’s main facet, enhancing its luster through heightened contrast and dispersed light,” the company explains.

“Tiffany has symbolized the ultimate in love and commitment since 1886 with the invention of the original Tiffany Setting,” says Reed Krakoff, Tiffany’s chief artistic officer. “Now, the launch of Tiffany True with its unique setting and expert cut, we are introducing a supreme expression of modern love.”

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Available in platinum with a white diamond or 18k yellow gold with a yellow diamond, Tiffany True debuts this fall in North America and worldwide in 2019.

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