Plus how to market your engraving capabilities.
Plus a tip for making shoppers feel comfortable in your 'decompression zone.'
Plus how to avoid becoming a mediocre business.
It all depends on how you present it.
Also, the Golden Rule of Triggers and a better way to set goals.
Ask your resident "Negative Nelly" these questions to get them thinking positively.
Also, evading overtime and tips on displaying men's jewelry. (Hint: Not too close to the ladies' goods.)
Lowering threshold resistance without hurting your image is tricky. Here are some ideas.
Bosses and workers often have different ideas on what’s equitable. Here’s how to make everyone happy.
Don't miss: How to avoid getting in a price war with a competitor.
London Business School prof advises, "Keep your vision fuzzy and your priorities clear."
It's always good to be at the right side of the law.
There are no shortcuts made to quickly fill a staff gap.
Hire a food truck to feed attendees at your next store event.
We’ve had a large corporate jeweler open up in our area that does a huge amount of advertising, offers five years to pay and lifetime guarantees...
Remind them that they should be looking to buy diamonds, not paper.
Remember that stress isn't necessarily a bad thing.
Retaining staff isn't all about money.
Our jeweler, who really is one of the best we’ve ever worked with, is leaving with plans to start his own store. How should we respond?...
Don't worry about rivals. Put your energy into improving your own business.
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