Plus, the final word on whether you should hand-write or print address labels.
The issue may not be so much what you’re paying your jewelers but what you’re charging your customers.
How do you display loose gemstones securely and attractively? Let’s start with security. Every store’s circumstances are different, but placing loose stones in small trays of...
INSTORE's experts answer your February queries.
We answer your January queries.
They do average higher sales, but chain jewelry store salespeople have been working with some advantages.
One jeweler sends customers away, telling them “Your jeweler is online.”
Balancing what tastes good and what's good for your store is a tough balancing act.
Be wary of stripping out all the fun from your jewelry store.
Use these gold-buying and selling habits to make more, or at least lose less.
Hiring photographers to shoot inventory, analyzing growth rate, and more.
Is it time to buy real estate, LEDs in stores with high ceilings, using Instagram to market, and more.
How to build excitement, getting better use of wall cases, “Bill Belichick staffing”, and more.
INSTORE experts answer reader questions for February.
INSTORE's experts answer your January queries.
How to avoid a price war, hiring a tax pro, email versus social media, and more.
Improving email open rates, growing past $1 million in sales, and more.
How to deliver bad employee reviews, opening a second store, and more.
Handling an invitation to provide an expert opinion in a court case, serving elderly customers, and more.
My silver is attracted to magnets, what should I do?