Here's how to make closing sales easier, says Shane Decker.
Rather than creating an average experience, consider what an 11-star experience would look like.
It's about managing your inventory and marketing correctly.
These are the three main factors to consider when taking on debt.
Stop reaching for perfection, and go for improvement instead.
Pink diamonds outpaced blue and yellow diamonds, research shows.
Start with a welcoming attitude and a full-length mirror.
Romance the item and the reason they came in, and you’ll close more sales.
If you understand how your marketing is working for you, it’s much easier to make good decisions.
Read some insights of particular note to those of us in the jewelry business.
Building an online presence is a must.
Consider what makes e-commerce great and integrate those ideas.
It begins by focusing your advertising on ideas rather than products.
Here's how it can change yours too.
Let's talk about the elephant in the room.
They're creating auctions and other events to raise funds.
These retailers, all members of INSTORE’s Brain Squad, share their thoughts on the 2019 holiday selling season.
People who listen to them give them their attention in a way that they don’t to other mediums.
Cool stores encourage customers to hang out, says owner Brett Weiler.
Blogging may seem so ten years ago, but it’s critical to online success.
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