Stop negotiating. But if you have to, abide by these six rules.
See the immediate results of holding out carrots.
Some gifts help us remember how important jewelry can be. [dropcap cap=G]old, diamonds, necklaces, pendants, rings, watches … they all hold the energy of their owners....
If everyone knows the right-hand rule, your closing ratio could increase 50 percent or more.
Incomplete data to measure store's health leads to disappointment.
Share the Rules If everyone knows the Right-Hand Rule, your closing ratio stands to increase 50 percent or more. The situation: you’ve got a customer looking...
Think selling repairs is clerking? Wrong. selling anything in a store requires salesmanship.
WHY IT’S TRUE I was very upset many years ago when the manager of the Little League team upon which I played, substituted another player to...
Rediscover that loving feeling once again for a successful selling season. [dropcap cap=I]t’s a season of traditions. Basting turkeys, buying trees, stringing popcorn, sending cards, etc,...
WHY IT’S TRUE People walk through the door of your store shopping for a gift for someone or something for themselves. They choose your store rather...
The resumption of production of what some call the most important color stone being mined in the U.S.?is exciting news. [dropcap cap=T]hey don’t call Montana “the...
YOU PROBABLY LIKE to think you’re running a lean ship, especially now that times are tough. But the truth is that many if not most U.S....
Analyze your presentation while the customer is still in front of you and your closing ratio will go up.
While there’s no magic formula to determine the ratio between shop and showroom, there are some great reasons to expand your existing showroom. [dropcap cap=H]ow big...
WHY IT’S TRUE Mama may not always have been right, but we know she was never wrong! As kids we experienced a lot of these “down”...
The third annual Big Survey provides an overview of the current state of retail jewelry. [dropcap cap=I]t’s time for instore’s third annual Big Survey,...
Bring back the age-old paper receipt, and start making more add-on sales.
Author of Earning Serendipity says that, if he owned a jewelry store, he’d earn his good luck by doing the right things. [dropcap cap=L]et me start...
The best-selling author of business parable Fish shares what he would do if he o wned a jewelry store. [dropcap cap=I] was walking through one of...
In Billy Mays’ recent passing, the world lost one of the greatest salespeople, and while OxiClean and Orange Glo are a world away from diamond rings,...
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