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True Tales

True Tales: Awkward Moments



funny stories about jewelry

During our holiday open house, one of our sales associates was modeling a piece of jewelry so she could demonstrate the movement in the pendant. She was showing off the piece to a group when one man decided to say, “You just wanted me to check out your rack, didn’t you?” Our sales associate just looked at the man in silence for a few minutes. Then someone else in the group finally redirected the conversation back to the jewelry.

Morgan Bartel, Susann’s Custom Jewelers, Corpus Christi, TX


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Downsizing? Wilkerson Is Here to Help

Orin Mazzoni, Jr., the owner of Orin Jewelers in Garden City and Northville, Michigan, decided it was time to downsize. With two locations and an eye on the future, Mazzoni asked Wilkerson to take the lead on closing the Garden City store. Mazzoni met Wilkerson’s Rick Hayes some years back, he says, and once he made up his mind to consolidate, he and Hayes “set up a timeline” for the sale. Despite the pandemic, Mazzoni says the everything went smoothly. “Many days, we had lines of people waiting to get in,” he says, adding that Wilkerson’s professionalism made it all worthwhile. “Whenever you do an event like this, you think, ‘I’ve been doing this my whole life. Do I really need to pay someone to do it for me?’ But then I realized, these guys are the pros and we need to move forward with them.”

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